Date Topic Speakers Speaker title photo
2020/9/23  Analysis of luck and countermeasures Hong Yaodong CEO of Xihexiang Investment Management Consulting Company download
2020/9/30 How blockchain affects our lives Wu Ruanhong  Co-founder and CEO of HollyGOLD, a Hollywood film investment company download
2020/10/7  Japanese businessmen and Japanese business culture in Taiwan Li Xiuqing  Manager of Quality Assurance Department of Fuji Electronics Co., Ltd. download
2020/10/14  Innovation and entrepreneurship platform for young people Liang Binxian  Chairman of Hualing Technology Co., Ltd. download
2020/10/21  How to become the international talents enterprises need Zhong Wanqi Associate of Human Resources Department, Eslite Life download
2020/10/23 The International Business Model of Kuni Shao Lin Jinde  Hongyingtao Creative Development Executive Center Manager download
2020/12/1 鳳梨金磚打開國際市場 張志文 微熱山丘張志文經理 download
2020/12/9 疫情危機下挑戰式的目標形成與管理 孫詰洋 長榮航空總經理 download
2020/12/29 經理人在「經理」些什麼 ? - 溝通、協調與『不是我的我』 謝君屏 創見資訊總管理處處長 download
2021/1/5 共同基金ETF與個人理財 黃昭棠 元大投信總經理 download 
2021/3/23  Volatility Transmission from Equity, Bulk Shipping, and Commodity Markets to Oil ETF and Energy Fund —A GARCH-MIDAS Model   林靖  前台銀證券董事長 download 
Date Topic Speakers Speaker title photo
2019/9/18 2019 ETF Key Report Huang Zhaotang General Manager of Yuanta Investment Trust download
2019/9/25  From the 3C Product Sales Model ─ Talking about the Characteristics of Information Service Industry: Taking NOVA as an Example Fu Fenglin Deputy General Manager of NOVA download
2019/10/2 Turning Life  Kong Xiangke  Chairman of Guangye Biotech download
2019/10/23 Learning and Attitude in Scientific Research  Mao Xiaoyan  Professor of China Culture University download
2019/11/6  The way to business success  Hong Yaodong Managing Director of Qiafu Industrial Co., Ltd download
2019/11/13 PIPE and Board Independence Xu Jingzhang Assistant Professor, National Yunlin University of Science and Technology download
2019/12/12 Cultural creativity and international management Liu Fenghua Beijing Fute Culture Communication Co., Ltd download
Date Topic Speakers Speaker title photo
2018/9/20 China Affected by US-China Trade War and Countermeasures Liu Mengjun Director of Chinese Economic Research Institute download
2018/10/17  Business success and failure Hong Yaodong Managing Director of Qiafu Industrial Co., Ltd download
2018/11/07  Development Status and Future Trend of Taiwan ETF Market Huang Zhaotang Yuanta Investment Trust Executive Vice President download
2018/11/20  Linear Structure Model-Modeling and Diagnosis Lai Suling Professor of Culture University download
Date Topic  Speakers Speaker title photo
2017/9/20 Analysis of International Political and Economic Situation Wang Jianjian Dean of China Economic Research Institute download
2017/9/27  Information Society Facing International Enterprises Zhang Hongqing  Professor, Department of Information Science, Chengchi University download
2017/10/18  Business model-a new perspective on innovation Wang Jianbin Deputy Dean of Trade Show Research Institute download
2017/10/25  Enterprise failures and successes Hong Yaodong Managing Director of Qiafu Industrial Co., Ltd. download
2017/11/8 Behavioral finance & Markets  Ye Junjie Associate General Securities download
2017/11/14  Marketing and business organization management  Xie Weiyi Formosa Cigar Corporate Director download
Date Topic Speakers Speaker title photo
2016/9/14 Fully launch career counselling Zhang Qianyun Dean of Xiuping Institute of Technology download
2016/9/14 Global cultural perception Lin Ziqing Teacher, Liberal Arts Center, Taipei University download
2016/9/21 Implications of the 13th Five-Year Plan Promotion (Optimizing the Modern Industrial System) in Mainland China for Cross-Strait Industrial Cooperation Liu Mengjun The first director of the China Economic Research Institute download
2016/10/5 Opportunities and Challenges for Taiwan in the New SituationLin Jianfu Dean of Taiwan Economic Research Institute download
2016/10/19 Brand Management and Corporate Cultural Image Ren Lizhong Professor, Department of State-owned Enterprises, Taiwan University download
2016/10/24 Renminbi Market Ye Junjie Treasury Securities Associate download
2016/10/25 Make an appointment for you in the future Yu Kewen HTC Deputy General Manager download
2016/10/26  New Trends in Behavioral Finance Zhuang Wenyi Professor, Department of Finance, Taiwan University download
2016/10/27 Four pairs of state-owned enterprise management principles Zhu Huangjie Taiwan Big Brother General Manager (Taiwan Fixed Network and HTC Supervisor) download
2016/11/1 The Innovative CSR and Sustainable Development in Europe Rene Cologne Business School Professor download
2016/11/15 Understanding the Financial Workplace and Career Planning (co-organized with the Liberal Studies Centre) Chen Songrong 104 Information Technology Co., Ltd. Deputy General Manager download
2016/11/22

Grasp the present and embrace the future (co-organized with the Institute of Information Management)

Wu Jiaqin General Manager of Yongfeng Investment Trust download
2016/12/7 The Big Future of Smart Industry-Prospects and Suggestions for Developing Smart Industry in Taiwan Xu Jianlong Chairman of Guanmao Networks download
2016/12/28 Experience Sharing (1)-The Meaning of Success Chen Zhiqiang Meryl Food download
2016/12/28 All friends experience sharing (2)-try a lot, don't return without work Xu Xinwei Chuo University (Vice President's Office) download
2016/12/28 Friends experience sharing (3)-Come and go Boston Ke Wangqiang Boston University Double Degree download
2017/5/23  Internet + Times Cultural and Creative Enterprise Strategy Innovation Li Kanghua PhD, Shanghai Jiaotong University download

 

 
Date Topic Speakers Speaker title photo
2015/9/23 Challenges and Responses of Regional Economic Integration Trends to Taiwan Wang Jianjian Deputy Dean of China Economic Research Institute download
2015/9/30 Central Bank Monetary Policy & Financial Market Trend  Ye Junjie Treasury Securities Associate download
2015/10/14  Corporate social responsibility and civil society Qiu Jingbo General Manager, Securities and Futures Development Association download
2015/10/21 Short-Sale Constraints and Option Trading : Evidence From Red SHO  Zhou Guannan  Professor, Department of Finance, Chengchi University download
2015/11/4 Aspects of corporate governance Zhu Huangjie Hongda International Electronic Supervisor download
2015/11/11 Use retail data to capture consumer health Ren Lizhong Professor, Department of State-owned Enterprises, Taiwan University download
2015/11/24

Lesson not to be missed: Work Life Planning (co-organized with the Liberal Studies Centre)

Luke Deputy General Manager of HTC Marketing download
2015/11/24

How to become the ideal prey (co-organized with the Institute of Information Management)

Dr. Carrie Tsui Chairman of Hunttech, Adjunct Professor of National Taiwan University download
2015/12/1

Key Motivation to Learn-Your Life Goals (Co-organized with School Office)

Peter Simpson Chairman, Yaranila School, Melbourne, Australia download
2015/12/30 Experience Sharing (1)-FMCG Marketing
Huang Yuzhen
Marketing Brand Manager download
2015/12/30 Experience Sharing (2)-Thinking and Marketing Zhang Yating BENQ Product Manager download
2016/1/6 Friends experience sharing (1)-Boston University double degree Yang Ningyi Boston University Double Degree download
2016/1/6 Friends experience sharing (2)-Boston University double degree Ke Wangqiang Boston University Double Degree download
2016/1/6 Friends experience sharing (3)-exchange students at East China Normal University Cao Ruixue East China Normal University Exchange Student download
2016/5/2 Business ethics, social responsibility and leadership Huang Haifeng Professor, HSBC Business School, Peking University download

 

 
Date  Topic  Speakers Speaker title photo
2014/9/18 Disney's moving magic-when IBM meets the cultural creative industry  Chen Junliang Professor of Taipei University of the Arts download
2014/9/18 The Trend of Recommendation System – The Application from e-marketing to e-banking Lin Jing Professor, National University of Taipei download
2014/09/24 Cross-strait free trade  Lin Jianfu Professor, Department of Economics, National Taiwan University download
2014/10/1  International Enterprise Pilot Power-Leading the World with Influence Chen Zeyi Professor, National University of Taipei download
2014/10/15  international firms Lin Jing Professor, National University of Taipei download
2014/10/22  Corporate Internship  Qiu Mingqian Chairman of Jiadeng Precision download
2014/10/28  Innovation and entrepreneurship  Xu Jianlong Huayang Venture Capital Co., Ltd. download
2014/10/29  Value creation and brand marketing  Chen Houming Professor, Department of State-owned Enterprises, Taiwan University download
2014/11/05 The Effects of Margin Changes on TAIFEX  Zhou Guannan Professor, Department of Finance, Chengchi University download
2014/11/12  All friends experience sharing-marketing Yu Jingrou NPIC Asia Marketing Representative download
2015/4/21 All Friends Experience Sharing-The Life of a Marketer Yu Jingrou NPIC Asia Marketing Representative download
2015/4/21  Friends Sharing Experience-Relationship Marketing  Xu Jie Commissioner of Yushan Bank download
2015/4/21 All friends experience sharing-enjoy the fun at work  Xu Xinwei Central University Secretary  
2015/5/4 The Global Competition of Semiconductor Industry Xiao Guanxiu Deputy Director of Hsinchu Science Park Administration download
2015/6/9 Green Economy and Economic Transformation Huang Haifeng Professor of Peking University download
Date  Topic  Speakers Speaker title  photo
2013/09/25  Implementing value creation: New product development begins Chen Wutong Director, IEK Interdisciplinary Research Group, ITRI download
2013/10/2  Hakka Culture Construction  Wu Deqi Hakka Cultural Development Center download
2013/10/9  Discussion on Management Practices of Multinational Corporations: Taking Banks as Examples  Lin Shuyuan Chairman of Jinding Securities download
2013/10/23  Global Perspective on Wealth Management  Jiang Chunwei Standard Chartered Bank Branch Manager download
2013/10/30  Is the customer an asset managed by the company?  Zhou Jianheng Director of State-owned Enterprise, Culture University download
2013/11/20  Causes and Future of the Global Financial and Economic Crisis  Week one Professor, Department of Financial Management, Chengchi University download
2013/11/13 Internationalization and global presence  Chen Houming Professor, Institute of State-owned Enterprises, Taiwan University  
2013/11/06  Cultural sensitivity in international interaction  Hong Yaodong Consultant, General Manager's Office, Fushou Industry download
2013/12/09  Cultural and Creative Industry Internationalization Huang Haifeng Professor of Peking University download
Date  Topic  Speakers Speaker title  photo
2012/9/26  European debt crisis and world economic analysis Lin Jianfu
Professor of National Taiwan University of Economics download
2012/10/03 The Effectiveness of Position Limits Evidence from the Foriegn Exchange Markets Zhou Guannan Professor, Department of Finance, Chengchi University download
2012/10/17 Pursuit of professional integration Lu Luo Professor, Department of Business Administration, Taiwan University download
2012/10/24  How South Korea marches into a cultural and creative power Hong Qingfeng Executive Yuan Advisor download
2012/12/05 Institutional Reform and Corporate Governance Efficiency in Emerging Ecomomies 連勇智 Professor, Department of International Business, Taiwan University download
2012/12/12  Development status of domestic derivatives Qiu Rongcheng Yuanta Polaris Executive Vice President download
2012/12/19 Brand Community Participation in Taiwan: Examing the Roles of Individual-, Groups-, and Relationshiplevel Anticedents Huang Heng Award Professor, Department of International Business, Taiwan University download
2012/12/26 Negotiation English in Internationalization Chen Yanhao Director, International Negotiation and Simultaneous Translation Center  download
2013/01/02 Monetary policy and financial crisis Wu Zhongshu Dean of China Economic Research Institute download
Date  Topic  Speakers Speaker title  photo
2011/9/28  Global trade trends and data collection and interpretation Lin Jianfu Professor of National Taiwan University of Economics download
2011/10/5 Cultural and creative industries Xu Yuanguo Chairman of Masterpiece Ceramics download
2011/10/12 Behavioral Finance Intrduction with a Focus on Emotion Zhou Guannan Professor, Department of Finance, Chengchi University download
2011/10/19  Cultivate Marketing Effectiveness Wang Weizhi  General Manager of Darfon Electronics download
2011/12/7 Semiconductor industry trends and Jiadeng Precision  Qiu Mingqian  Chairman of Jiadeng Enterprise download
2011/12/14  Introduction to Management Performance Evaluation Methods Qiu Yonghe  Dean of Soochow University Business School download
2011/12/21 Research and Development of Contemporary Strategic Data Bank Marketing from the Paradigm of Marketing Thoughts Ren Lizhong  Dean, Culture University Business School  
2011/12/28 Asian Investors' Overconfident Trading Behavior  Zhuang Wenyi Professor, Department of Finance, Taiwan University  download
2012/1/4 Hypothesis and Introduction of the Efficiency Model      
Date  Topic Speakers Speaker title photo
2010/9/29 Bidders’Strategic Timing of Acquisition Announcements and the Effects of Payment Method on Target Returns and Competing Bids ZHOU Guan-M Professor and Head of Department of at National Chengchi University’s Department of Finance  download
 2010/10/6 Corporate Governance and Business Management Qiu Jingbo Director of Securities & Futures  download
2010/10/13 the new Bureau of cross-strait economic in ECFA Chien, Fu Lin Vice President of Institute for Advanced Study in Humanities and Social Sciences  download
2010/11/17 Artificial intelligence algorithm to time out the integration order model Zheng Huang Professor of Soochow University . Department of International Management  download
2010/12/8 My wonderful career in Finance Journey Xie Jianping China Investment Co., Ltd download
2010/12/15 DEA-three-phase analysis with supply-chain Yong, Xin Qiu and Dean of Soochow University Business School download
2010/12/22 Marketing Source Code  Ren Professor at National Taiwan University, Department of International Business  download 
 2011/1/5  The Economic Value of Volatility Timing Using a Range-based Volatility Model  Zhou Yutian Journal of Financial Management   
Date  Topic Speakers Speaker title  photo
2009/9/23 Taiwan's economic development in the past, present and prospects Chien, Fu Lin Vice President of Institute for Advanced Study in Humanities and Social Sciences  download
2009/9/30 The financial tsunami crisis management in response to the Road  Xu, Zheng guan Chairman of Formosan Rubber Group Inc  download
2009/10/7 Local Sports Sentiment and the Returns and Trading Behavior of Locally Headquartered Stocks: A Firm-Level Analysis ZHOU Guan-M Professor and Head of Department of at National Central University’s Department of Finance  download
2009/10/14 DEA efficiency analysis and software applications Yong, Xin Qiu Dean of Soochow University Business School  download
2009/12/2 Statistical research in the management of the role Ding, Cheng Professor, Institute of Jiaotong University  download
2009/12/9 Crisis negotiation and dealing Guo,Zhong Zhang Professor of Donghua University , Department of International Business Studies  
2009/12/16 Basic Understanding of China David Lee General Manager of UPEC Electronics Corp  download
2009/12/23  Example of marketing ideas from the transfer of Contemporary strategic database marketing of research and development  Ren  Professor at National Taiwan University, Department of International Business  
2009/12/30  The economic realities and Management Trends  Week Line 1 National Chengchi University's Finance Department of Management  download
Date Topic Speakers Speaker title photo
2008/9/24 New Era Wealth Management Wu, Di Rock Wealth Management Managing Director  download
2008/10/1 Who Is the More Overconfident Trader? Institutional Investors versus Individual Chuang, Yee National Taiwan University of Technology, Institute of full-time Assistant Professor of Finance  download
2008/10/8 Reliability Assessment by Using CFA Ding, Cheng National Chiao Tung University professor of business administration  download
2008/10/15  Trading Strategy Management and Practice Huang, Jianhua Baoshuo Finance Technology Manager  download
2008/10/22 Exploration of energy and green industries Yong, Xin Qiu Soochow University Business School Dean  download
2008/10/29 Credit rating and Industrial Development Shi, Min-hung Po-shek, chairman of the Financial Technology  download
2008/12/24 Internationalization and global deployment Hou, Ming Chen National Taiwan University professor of state-owned enterprises  download
2008/12/31 2008global financial and economic causes of the crisis and the future Week Line 1 National Chengchi University Department of Management Professor of Finance  download
Date Topic Speakers Speaker title
2007/9/26 Rich Dad wealth password" Money Talk  Cai, Jincheng  China Association of Insurance and Financial Planning, the fifth president 
2007/10/3  Expert of financial information  Chien,Fu Lin  National Taiwan University's Institute for Advanced Study of Humanities and Social Vice-President
2007/10/17 A Successful Exchange Mr Wong, Nai Kuan Taiwan Stock Exchange, the Ministry of Planning and Research Associate
2007/10/24  Investment Banking Practice Chen, Linghe  Polaris Group, general manager of new financial products
2007/10/31 Evaluation of information disclosure and corporate management Qiu, Jin Bor ROC Securities and Futures Market Development Foundation General Manager
2007/12/12 Asset Management and Strategy Innovation Zong,san Polaris Group Investment Trust General Manager
2007/12/21  The role of Relational capital in the international strategic alliance performance Chen, Tser Yieth International Business Professor and Head of Department
2008/1/2 Life Financial Studies Week Line 1 National Chengchi University's Business School Dean
Graduate name Teacher name Seminar name Essay topic Post time Award name

Yang Hongan

Lin Jing

2020 Industrial Management Innovation Seminar
Taipei

How Gamification Affordance Influence Engagement Behavior: The Case of Cross Border Electronic Commerce Platform 
Abstract download

2020/05

Proof of acceptance

Li Jiazhen

Lin Jing

Course Name: Seminar on Business Strategy
Taipei

Exploring engagement marketing of brand resonance in a social networking brand community
Abstract download

2020/05

Proof of acceptance

Chen Jiali

Xiao Ronglie

Course name: Time series analysis and prediction
Taipei

The Impact of Economic Policy Uncertainty on Exchange Rate Co-movements: Evidence from Global Foreign Exchange Markets
Abstract download

2020/05

Proof of acceptance

Xu Heya

Li Peifang

Course Name: International Marketing Management
Taipei

How does Scarcity Influence Purchase Intention? An Investigation on Co-branding Products 
Abstract download

2020/05

Proof of acceptance

Wu Jiarong

Li Peifang

Course Name: International Marketing Management
Taipei

The Impact of Old Products and New Ideology on Consumers’ New Product Purchase Intention.
Abstract download

2020/05

Proof of acceptance

Huang Baiyi

Tu Dengcai

Course name: Time series analysis and prediction
Taipei

Analysis of The Impact of China's Foreign Exchange Market on ASEAN Foreign Exchange Markets under US-China Trade War
Abstract download

2020/05

Proof of acceptance

Chen Yingru

Xiao Ronglie

 Course name: Time series analysis and prediction
Taipei

Safe-Haven and Hedge Currencies for BRIC: An Approach of Threshold Regression 
Abstract download

2020/05

Proof of acceptance

Guo Boxuan

Tu Dengcai

 Course name: Time series analysis and prediction
Taipei

The Asymmetric Impact on Asian Stock Markets Under the US-China Trade War
Abstract download

2020/05

Proof of acceptance

Fu Zihua

Lin Jing

2020 Industrial Management Innovation Seminar
Taipei

An empirical analysis of shipping finance indicators and financial market’s volatility spillover: An Approach of GARCH MIDAS
Abstract download

2020/05

Proof of acceptance

Li Fangyu

Chen Zeyi

Course Title: Corporate Research Methods
Taipei

Influence of Parasocial Interaction Relationship between Internet Celebrities and Their Followers on Followers’ Impulse Buying Behavior
Abstract download

2020/05

Proof of acceptance

Deng Si

Chen Zeyi

 -

 -

2020/05

Graduate name Teacher name Seminar name Essay topic Post time Award name

Zheng Weiyin

Lin Jing

International Conference on Business Management and Social 
Taipei

Trust and gamification impact on usage behavior in Mobile banking
Abstract download

2019/05

 Proof of acceptance

Zhang Jianzhongxun

Xiao Ronglie 

International Conference on Business Management and Social  
Taipei

 A Study on the Degree of Internationalization and Its Determinants of Taiwanese Banking Industry: Cultural Affinity/Liking as an Additional Role in Country-Institution Specific Factor
Abstract download

2019/05

 Proof of acceptance

Lin Xuanyu

Chen Zeyi 

International Conference on Business Management and Social  
Taipei

 Volatility Spillovers, Long Memory, Asymmetric Effects and Interactions among Stock Markets of the US, Japan, UK, Taiwan and China: The Contagion Effect and Application of FIEC-HYAPGARCH -DCC Model
Abstract download

2019/05

Proof of acceptance

 Lai Weixiang

 Xiao Ronglie

International Conference on Business Management and Social  
Taipei

The Effect of Facebook Native Advertising and Call to Action (CTA) on the Advertising Recognition: A Case of Mobile Device
Abstract download 

2019/05

 Proof of acceptance

Lin Siyi

Chen Zeyi 

 International Conference on Business Management and Social 
Taipei

The Effects of Options Moneyness and Trade Duration on Information Content - Evidence From Taiwan Options Market
Abstract download 

2019/05

Proof of acceptance 

Zhang Deyun

Li Peifang

International Conference on Business Management and Social  
Taipei

Exploring Dysfunctional Customer Behavior through Distrusting Beliefs and Intention –The Empirical Study of Wei-chuan’s event in Taiwan based on TRA
Abstract download

2019/05

 Proof of acceptance

Huang Yuxi

Chen Zeyi

Li Peifang

International Conference on Business Management and Social  
Taipei

Using Behavior Learning Mechanism to Explore Gamification feature driven customer Co-creation in the online platform
 Abstract download

2019/05

 Proof of acceptance

Wang Gangting

Chen Zeyi 

International Conference on Business Management and Social  
Taipei

 How the Stories Feature Based on Users’ Diverse Perspectives on Instagram Affects Coping Behavior and Consequent Effects
Abstract download

2019/05

 Proof of acceptance

Zhuang Yazhu

Xiao Ronglie

International Conference on Business Management and Social  
Taipei

 Relation Between Taiwan Investor Sentiment and Stock Returns: From the Perspective of Excess Volatility
Abstract download

2019/05

Proof of acceptance 

Zhang Chongde

Li Peifang

International Conference on Business Management and Social 

 Investigating the Factors Affecting Consumers' Willingness to Click Mobile Advertising

Abstract download

2019/05

Proof of acceptance 

Wu Yanlin

Xiao Ronglie

International Conference on Business Management and Social  
Taipei

Co-movements between China, US and Asian Stock Markets under US-China Trade War from Aggregate and Sectoral Perspective: An Approach of STC-GARCH Model
Abstract download

2019/05

Proof of acceptance 

Graduate name Teacher name Seminar name Essay topic Post time Award name

Wu Siying

Chen Zeyi

Marketing Research Symposium 2018
Taipei

Using Cognitive Information Effect of Website Cues to Examine the Effect on E-loyalty
Abstract download

2018/05

Proof of acceptance

Chen Yiru

Xiao Ronglie

Marketing Research Symposium 2018
Taipei

The Impact of the U.S. Quantitative Easing Policy on Exchange Market Pressure in Emerging Markets
Abstract download

2018/05

 Proof of acceptance

You Weijun

Lin Jing

 The International Symposium on Business Social Science
Taipei

The Operational Performance Analysis of Banking Sector in Financial Institution Based on Bibliometric Analysis and Hybrid-MCDM Model
Abstract download

2018/05

Proof of acceptance

Shi Yatong

Xiao Ronglie
/Tu Dengcai

2018 Marketing Research Symposium
Taipei

The Effect of Corporate Social Responsibility and Social Media Marketing on Customer Citizenship Behavior.
Abstract download

2018/05

 Proof of acceptance

Zhao Tianning

 Lin Jing

 The International Symposium on Business Social Science
Taipei

 The Study of Trust-based Crowdfunding Investor Decision-making Model in Crowdfunding Platform: The Perspectives of Investor
Abstract download

2018/05

 Proof of acceptance

Huang Yiting

Chen Yiru

2018 Marketing Research Symposium
Taipei

Investor Sentiment, Excess Returns and Excess Trading Volume: An Empirical Study in Taiwan’s Stock Market
Abstract download

2018/05

Proof of acceptance

Guo Yisheng

Lin Junyou

International Conference on Social Science and Management 
Taipei

The Moderating Effect of Socially Responsible Human Resource Management on the Relationships between Organizational Identification and Employee Task Performance, Ethical Behavior, and Organizational Citizenship Behaviors
Abstract download

2018/05

Proof of acceptance

Xie Guoyao

Liu Xiangyu

 -

Nonlinear Interactions, Volatility Spillovers and Smooth Transition Effects among Stock Price, Exchange Rate and Investor Sentiment: An Application of STVEC-STGARCH Model and Evidences from Taiwan
Abstract download

2018/05

-

Pei Xianshan

Xiao Ronglie
/Tu Dengcai

First Prize of Chinese Cup International Academic Competition
Taipei

A Study on E-commerce Enterprises Ethics of Taiwanese Cultural Creative Industry
Abstract download

2018/05

Proof of acceptance

Chen Baiheng

Wu Xueling

2018 20th Symposium on Integrated Technology Management
Taipei

Research on the Motivation of Consumers Purchasing Social Enterprise Products
Abstract download

2018/05

Proof of acceptance

Huang Qilun

Lin Jing

2018 Leisure Industry and Sports Health Symposium
Taipei

Customer Engagement in Tour Personalization:The Case of Tourism Industry in Taiwan
Abstract download

2018/05

Proof of acceptance

Graduate name Teacher name Seminar name Essay topic Post time Award name

Mengener
(From Nicaragua)

 Liu Xiangyu

RW- 265th International Conference on Economics and Finance Research (ICEFR)
Taipei

 Volatility Spillovers, Long Memory, Asymmetric Effects and Interactions between Central America and the US Stock Markets: The Contagion Effects of Special Events and Application of FIEC–FIAPGARCH–DCC Model
Abstract download

2017/10

Proof of acceptance 

Ke Wangqiang
(From Chile)

Liu Xiangyu

International Conference on “Business, Economics, and Social Science & Humanities- BESSH-2016
Taipei

A Study on the Degree of Internationalization and Its Determinants of Taiwanese Banking Industry: Cultural Affinity/Liking as an Additional Role in Country-Institution Specific Factor
Abstract download

2017/12

-

Luo Zhiyun

Lin Jing

2017 Marketing Research Symposium
Taipei

Exploring Dysfunctional Customer Behavior through Distrusting Beliefs and Intention –The Empirical Study of Wei-chuan’s event in Taiwan based on TRA
Abstract download

2017/5

Proof of acceptance

Huang Hanxuan

Xiao Ronglie
/Tu Dengcai

2017 Marketing Research Symposium
Taipei

The Effects of Options Moneyness and Trade Duration on Information Content - Evidence From Taiwan Options Market
Abstract download

2017/5

Proof of acceptance

Zhang Jinyi

Chen Zeyi

2017 Marketing Research Symposium
Taipei

The Effect of Facebook Native Advertising and Call to Action (CTA) on the Advertising Recognition: A Case of Mobile Device
Abstract download

2017/5

Proof of acceptance

Lin Yuxin

Xiao Ronglie

2017 Marketing Research Symposium 
Taipei

The Effect of The Value of Financial Flexibility on M&A Announcement: Difference-in-difference Approach on Taiwanese Listed Acquiring Companies
 Abstract download

2017/5

 Proof of acceptance

Ding Jiexuan

Tu Dengcai

2017 Marketing Research Symposium 
Taipei

Investigation of Corporate Governance, Corporate Social Responsibility and Corporate Performance: An Empirical Study in Taiwan’s Banking Industry
Abstract download

2017/10

Proof of acceptance 

Graduate name Teacher name Seminar name Essay topic Post time Award name

Zhu Jiaxian

Xiao Ronglie

The 10th International Symposium on International Trade and Business Management
Taipei

The impact of the value of financial flexibility on M&A announcements: An example of Taiwanese listed companies
Abstract download

2016/5

Proof of acceptance


Yang Ziyin
 

Xiao Ronglie

The 10th International Symposium on International Trade and Business Management 
Taipei

Whether virtual currency can be a hedge or a safe haven to financial markets? An example of CNY-denominated Bitcoin.
Abstract download

2016/5

Proof of acceptance 


Lin Zheyi
 

Tu Dengcai

The 10th International Symposium on International Trade and Business Management
Taipei

 An Investigation of Dynamic Spread and Depth Adjustment Process: Empirical Evidence from Taiwan Stock Exchange
Abstract download

2016/5

Proof of acceptance 

Luo Changgeng

Chen Zeyi

Taiwan Business Management and Information Seminar
Taipei

Exploring Analysis of the Impact of Brand Value in Strengthening the Relationship Value: The Study of Airline Industry in Taiwan
Abstract download

2016/5

Proof of acceptance

Zheng John Xiang

Lin Jing

The 10th International Symposium on International Trade and Business Management  
Taipei

Exploring Consumer’s Netizenship Behavior– Empirical Study of Social Commerce Websites
Abstract download

2016/5

Proof of acceptance

Li Zhigang

Chen Zeyi

Taiwan Business Management and Information Seminar
Taipei

Exploring the Influence of Stimulus on Online Impulse Purchase from the Perspective of Consumers’ Affect: The Case of Online Sporting Goods Stores

Abstract download

2016/5

Proof of acceptance

Li Xiaoyu

Lin Jing

The 10th International Symposium on International Trade and Business Management  
Taipei

The Application of Social Identify Theory to Brand Citizenship Behavior: An Empirical Study of Social Networking Sites in Taiwan

 Abstract download

2016/5

Proof of acceptance

Shen Jingyun

Liu Xiangyu

International Conference on “Business, Economics, and Social Science & Humanities- BESSH-2016
Taipei

A Study on the Determinants for International Relocation of Production: Evidence from Taiwanese Firms Investing in China

Abstract download

2016/5

Proof of acceptance

Luo Wenjun

Chen Zeyi

Taiwan Business Management and Information Seminar
Taipei

Exploring the Impact of Website Environmental Cues on Online Impulse Purchase Intention and Cross-buying Intention through Perceived Cognition: The Case of Online Apparel Shopping Platform

Abstract download

2016/5

Proof of acceptance

Zhang Youwei

Chen Zeyi

Taiwan Business Management and Information Seminar
Taipei

The impact of personal traits, age and domain knowledge on Decoy effect.
Abstract download

2016/5

Proof of acceptance

Huang Yulin

Lin Jing 

The 10th International Symposium on International Trade and Business Management  
Taipei

 Exploring the Impact of Self-Service Technology on Brand Equity through Expectation Disconfirmation Theory—The Empirical Study for Kiosks of CVS Channel in Taiwan
Abstract download

2016/5

Proof of acceptance 

Zheng Xianglin

Xiao Ronglie

The 10th International Symposium on International Trade and Business Management
Taipei

 The internationalization of the RMB and the spillover effect of China

Abstract download

2016/5

Proof of acceptance 

Graduate name Teacher name Seminar name Essay topic Post time Award name

Kang Jiayu

 Xiao Ronglie

The 9th International Symposium on International Trade and Business Management
Taipei

 Investor sentiment and feedback trading of Chinese stock markets: An approach of bivariate EGARCH model

Abstract download

2015/5

Proof of acceptance

Huang Pinxuan

Chen Zeyi

The 9th International Symposium on International Trade and Business Management
Taipei

The Effect of the Recommendation Systems on Customers' Brand Attitude towards Full-Service Restaurants
Abstract download

2015/5

Proof of acceptance

Lin Liangxuan
(From Thailand)

Liu Xiangyu

International Conference on “Business, Economics, and Social Science & Humanities- BESSH-2015
in Singapore

A Study on the Determinants of Inward Foreign Direct Investments in Thailand

Abstract download 

2015/11

Proof of acceptance

Chen Xuanchi

Chen Zeyi

The 9th International Symposium on International Trade and Business Management
Taipei

Using consumer’s emotional state to examine the effect on impulse purchase: The case of department store industry

Abstract download

2015/5

Proof of acceptance

Yang Ningyi

Chen Zeyi/Liu Xiangyu

2016 Systematic Innovation Symposium and Thesis Competition
Taipei

The Impact of Online Community Features and Consumer Attitude on Customer Citizenship Behavior

Abstract download

2015/1

Proof of acceptance

Li Yujie

Lin Jing

The 9th International Symposium on International Trade and Business Management
Taipei

The Impact of Online Community Features and Consumer Attitude on Customer Citizenship Behavior

Abstract download

2015/5

Proof of acceptance

Li Tingwei

Lin Jing

2015 Fourteenth Beishang Academic Forum International Business Management Seminar
Taipei

Use financial antecedent to discuss how perceived switching value influence to customer loyalty

Abstract download

2015/5

Proof of acceptance

Zhou Hongbin

Xiao Ronglie

2015 Financial Symposium
Taipei

Relationship between O/S and hedging performance:Evidence from global futures and stock markets
Abstract download

2015/5

Proof of acceptance

Chen Yiru

Lin Jing

The 8th Academic and Practical Seminar on Management Knowledge and Technology Enhancement
Taipei

Exploratory analysis of cross-buying and procrastination behavior on life insurance agency
 Abstract download

2015/5

Proof of acceptance

Li Yuxuan

Chen Zeyi

The 9th International Symposium on International Trade and Business Management
Taipei

Explore the Impact of E-purchase on Inertia based on the Perspective of Consumer Trust: The Case of Online Store
Abstract download

2015/5

Proof of acceptance

Wang Jincheng

Lin Jing

The 8th Academic and Practical Seminar on Management Knowledge and Technology Enhancement
Taipei

Exploring Dysfunctional Customer Behavior Through Justice Theory: Empirical Study of TaoBao
Abstract download

2015/5

Proof of acceptance

Zhang Ziyin
(From Japan)

Liu Xiangyu

International, Intercultural, Interdisciplinary Thistle Brighton, Brighton, East Sussex, United Kingdom. 
Taipei

Integration of DEMATEL and Network DEA for the Technical Efficiency of Taiwan’s Financial Holding Companies
Abstract download

2015/5

paper prove 

Graduate name Teacher name Seminar name Essay topic Post time Award name

Liang Jiawei

Chen Zeyi

2014 National Management Practice and Symposium-Jiangxing University of Science and Technology
Taipei

Using service innovation to examine the effect of supply-side chain to channel performance: The case of garment industry
Abstract download

2014/5/8

Proof of acceptance

Li Wenkai

Chen Zeyi

2014 national business management thesis seminar and thesis competition-longhua university of science and technology
Taipei

Trust Building through Brand Marketing to Raise Consumer Value:The Case of Insurance Industry In Taiwan
Abstract download

2014/5/30

Proof of acceptance

Yan Junxuan

Chen Zeyi

2014 National Management Practice and Symposium-Jiangxing University of Science and Technology
Taipei

Effects on Brand Extension to Enlarge Product Performance: The Case of Jewelry Industry
Abstract download

2014/5/19

Proof of acceptance

Wu Jiayu

Xiao Ronglie

2014 Taiwan Business Management and Information Symposium-Taipei Nursing Health University
Taipei

The Contagion Effect of the European Debt Crisis on PIIS, BRICS, ASEAN 4, Four Asian Tigers and Developed Countries: Considering the Impact of the United States
Abstract download

2014/5/17

Proof of acceptance

Xu Shanchun

Xiao Ronglie

2014 Eleventh Cross-Strait Financial Market Development Seminar-Tamjiang University
Taipei

A Study of International Investor Sentiment and Market Returns
Abstract download

2014/5/18

Proof of acceptance

Wu Hanjuan

Xiao Ronglie

Cultural University: Business and Management
Taipei

An alternative approach to bad news effects on volatility: The forecast performance of multiple-sign-o/s sensitive regime EGARCH model (MS-O/S-EGARCH)
Abstract download

2014/5/21

Proof of acceptance

 Wu Yingyi

Xiao Ronglie

2014 Eleventh Cross-Strait Financial Market Development Seminar-Tamjiang University
Taipei

The Contagion Effects of European Debt Crisis to the Emerging Markets and Developed Markets
Abstract download

2014/5/18

Proof of acceptance

 Zhou Yuru

Lin Jing

2014 Taiwan Business Management and Information Symposium-Taipei Nursing Health University
Taipei

How Emotional Susceptibility Influences Consumers' Repurchase Behavior in Food Fraud Event
Abstract download

2014/5/17

Proof of acceptance

  Zhou Kaixun

Lin Jing

2014 Taiwan Business Management and Information Symposium-Taipei Nursing Health University
Taipei

The Research between Avatar Identification and Purchase Intention: Empirical Study of Flow Experience of Online Game
Abstract download

2014/5/17

Proof of acceptance

Xu Qianrong

Lin Jing

2014 Taiwan Business Management and Information Symposium-Taipei Nursing Health University
Taipei

From Brand Experience to Users' Behavior:An Empirical Analysis of Online Mobile Games
Abstract download

2014/5/17

Proof of acceptance

Du Xinci

Lin Jing

2014 Taiwan Business Management and Information Symposium-Taipei Nursing Health University
Taipei

A Study of Online Purchase Behavior of Expiration-dates Products in On/Offline Channel

Abstract download

2014/5/30

Proof of acceptance

Xu Buyuan

Liu Xiangyu
/Tu Dengcai

2014 Eleventh Cross-Strait Financial Market Development Seminar-Tamjiang University
Taipei

Volume-Synchronized Probability of Informed Trading and the Relationships among Intraday Trading Factors of Taiwan Equity Market

Abstract download

2014/5/18

Proof of acceptance

Zhang Jingxiang

Liu Xiangyu
/Tu Dengcai

2014 Eleventh Cross-Strait Financial Market Development Seminar-Tamjiang University
Taipei

Understanding Factors Affecting User Intentions toward Using Message App Alert Services during Banking Transactions

Abstract download

2014/5/18

Proof of acceptance

Graduate name Teacher name Seminar name Essay topic Post time Award name

Luo Zhuohong

Liu Xiangyu

year 2011
The Fifth International Symposium on International Trade and Business Management
Taipei

The Study on Nonlinear Interactions and Volatility Smooth Transition ,Spillover Effect Between Stock and Foreign Exchange Markets:The Application of STVEC DCC- STGARCH and Evidence of Emerging and Developed Countries

2011

Proof of acceptance

Luo Zhuohong

Liu Xiangyu

Daye University 2011 Contemporary Management Theory
Taipei

The Study on Nonlinear Interactions and Volatility Smooth Transition ,Spillover Effect Between Stock and Foreign Exchange Markets:The Application of STVEC DCC- STGARCH and Evidence of Emerging and Developed Countries

2011

Proof of acceptance

Chen Weizhen

Liu Xiangyu

year 2011
The 12th National Symposium on Empirical Economics
Taipei

The Study on Correlation and Hedge Effect among China Shanghai Securities Composite Index , Hong Kong Hang Seng China Enterprises Index and Hong Kong Hang Seng China Enterprises Index Future -The Application of Major Effect, VEC DCC GJR-GARCH Model

2011

Included and published

Graduate name Teacher name Seminar name Essay topic Post time Award name

Xiao Yuling

Liu Xiangyu

2010 4th Taiwan Business Research Doctoral Dissertation
Taipei

The Effects of Corporate Resources and Business Environment on Foreign Market Entry Strategies and Performance via Corporate Governance and Cultural Distance: A Case of Taiwan Electronic Industry
Abstract download

2010

Included and published

Graduate name Teacher name Seminar name Essay topic Post time Award name

Lai Kunmu

Liu Xiangyu

2009 Contemporary Management Forum
Taipei

A Study on the Interactions, Long Memory and Volatility Spillovers Effects for Stock, Futures,and Options Markets of Taiwan Weighted Stock Index: The Mediating Effect of Foreign Capital and Hedging Effect of S&P500 Futures and an Application of FIVAR-HYGA

Abstract download

2009

Included and published

Zhou Shihan

Liu Xiangyu

The 2nd Financial and Economic Competitiveness Symposium was published and approved
Taipei

A Study on the Interactions, Volatility Spillovers, and Long Memory Effects for Stock and Futures Markets of Taiwan Electronic and Financial Indexes: The Mediating Effect of Foreign Capital and hedge effect of American Futures and an Application of FIEC-

Abstract download

2009

Proof of acceptance

Liang Wei

Liu Xiangyu

The 2nd Financial and Economic Competitiveness Symposium was published and approved
Taipei


A Study on the Announcement Effect of Changes in the TSEC Taiwan 50 Index, Interrelationships for the Effect and QFII, and Hedge Ratio as well as Hedge Performance of TSEC Taiwan 50 Index Cash and Futures:An Application of TGARCH Model

Abstract download

2009

Proof of acceptance

Graduate name Teacher name Seminar name Essay topic Post time Award name

Xu Jie

Liu Xiangyu

2008 Management New Thinking Seminar
Taipei

A Study on the Relations between Customer Relationship Management and Passenger Traveling Intension via the Relationship Quality and Relationship Value : A Case of Taiwan Airline Companies

Abstract download

2008

Post

Xu Jingzhang

Xiao Ronglie

The 4th Enterprise Internationalization Theory and Practice Seminar of Evergreen University in 2008
Taipei

An Empirical Study on Capital Structure and Financing Decisions-Evidences from East Asian Tigers and Japan

Abstract download

2008

Post

Luo Wanzhen

Xiao Ronglie

The 4th Enterprise Internationalization Theory and Practice Seminar of Evergreen University in 2008
Taipei

The Study on the Return Dispersion and Average Correlation:The Case of Taiwan Stock Market

Abstract download

2008

Post

Lin Yucheng

Liu Xiangyu

Positive Economics Symposium
Taipei

A Study on the Interactions, Volatility Spillovers and Jump Diffusions for S&P500 Cash, Futures and NASDAQ Futures: GARCH-Jump Modeling, Hedge Ratio and Hedge Performance

Abstract download

2008

Research Grant for Thesis Foundation Campus Talent Training

Luo Jiansheng

Liu Xiangyu

2008 International Symposium on Interdisciplinary Integration of Business Management
Taipei

The key dimensions of brand image and its effect on consumer satisfaction loyalty via relationship quality and relationship value:a case study of Taiwan notebook industry

Abstract download

2008

 

Liu Haoyu

Liu Xiangyu

The First Financial Development Symposium
Taipei

A Study on the Long Memory, Interrelationships and Volatility Spillovers for Stock Indexes of Taiwanese TFT-LCD Upper , Middle and Down Streams:An Application of FIEC-FIGARCH Model

Abstract download

2008

 

Zhang Jiaying

Liu Xiangyu

The First Financial Development Symposium
Taipei

Evaluation of Banking Performance with a View to Internationalization and Risk: An Application of the Three-Stage DEA Approach

Abstract download

2008

 

Gao Zhenzhou

Liu Xiangyu

2008 Global Economic and Trade Marketing Strategy and Management Symposium
Taipei

A Study on the Determinants and Interactive Relationships among Direct Foreign Investment, Import and Export for Taiwan and Mainland China: An Application of Panel Cointegration Approach and Its Viewpoint of Industry
Abstract download

2008

Yongyuan Education Foundation Academic Education Paper Award (Master's Degree)

Gan Feiren

Liu Xiangyu

2008 Financial Services Integration and Innovation Development Seminar
Taipei

An Empirical Study on the Investor Overconfidence of Taiwan Stock Market

Abstract download

2008

Excellent Paper Award

Postgraduate Essay topic Advisor abstract
Yang Hongan How Gamification Affordance Influence Engagement Behavior: The Case of Cross Border Electronic Commerce Platform

Lin Jing

download
Li Jiazhen Exploring engagement marketing of brand resonance in a social networking brand community

Lin Jing

download
Chen Jiali The Impact of Economic Policy Uncertainty on Exchange Rate Co-movements: Evidence from Global Foreign Exchange Markets Xiao Ronglie download
Xu Heya How does Scarcity Influence Purchase Intention? An Investigation on Co-branding Products Li Peifang download
Wu Jiarong The Impact of Old Products and New Ideology on Consumers’ New Product Purchase Intention Li Peifang download
Huang Baiyi Analysis of The Impact of China's Foreign Exchange Market on ASEAN Foreign Exchange Markets under US-China Trade War Tu Dengcai download
Chen Yingru Safe-Haven and Hedge Currencies for BRIC: An Approach of Threshold Regression  Xiao Ronglie download
Guo Boxuan The Asymmetric Impact on Asian Stock Markets Under the US-China Trade War Tu Dengcai download
Fu Zihua An empirical analysis of shipping finance indicators and financial market’s volatility spillover: An Approach of GARCH MIDAS Lin Jing download
Li Fangyu Influence of Parasocial Interaction Relationship between Internet Celebrities and Their Followers on Followers’ Impulse Buying Behavior Chen Zeyi download
Postgraduate Essay topic Advisor abstract
Zheng Weiyin Trust and gamification impact on usage behavior in Mobile banking Lin Jing download
Zhang Jianzhongxun A Study on the Degree of Internationalization and Its Determinants of Taiwanese Banking Industry: Cultural Affinity/Liking as an Additional Role in Country-Institution Specific Factor
Xiao Ronglie download
Lin Xuanyu Volatility Spillovers, Long Memory, Asymmetric Effects and Interactions among Stock Markets of the US, Japan, UK, Taiwan and China: The Contagion Effect and Application of FIEC-HYAPGARCH -DCC Model
Chen Zeyi download
Lai Weixiang
The Effect of Facebook Native Advertising and Call to Action (CTA) on the Advertising Recognition: A Case of Mobile Device
Xiao Ronglie
download
Lin Siyi
The Effects of Options Moneyness and Trade Duration on Information Content - Evidence From Taiwan Options Market
Chen Zeyi
download
Huang Yuxi
Using Behavior Learning Mechanism to Explore Gamification feature driven customer Co-creation in the online platform
Chen Zeyi download
Wang Gangting How the Stories Feature Based on Users’ Diverse Perspectives on Instagram Affects Coping Behavior and Consequent Effects Chen Zeyi download
Zhuang Yazhu Relation Between Taiwan Investor Sentiment and Stock Returns: From the Perspective of Excess Volatility  Xiao Ronglie download
Zhang Chongde Investigating the Factors Affecting Consumers' Willingness to Click Mobile Advertising
Tu Dengcai download
Wu Yanlin Co-movements between China, US and Asian Stock Markets under US-China Trade War from Aggregate and Sectoral Perspective: An Approach of STC-GARCH Model Xiao Ronglie download
Zhang Deyun Examining the Factors Influencing Consumer’s Intention to Use Mobile Payment: A case study in QR code Mobile Payment Li Peifang
download
Postgraduate Essay topic Advisor abstract
Guo Shiyao Trump Tax Cuts and Shareholder Wealth: Considering the Effects of Share Repurchases and Corporate Social Responsibility  Chi Xianglin download
Chen Yiru The Impact of the U.S. Quantitative Easing Policy on Exchange Market Pressure in Emerging Markets
Xiao Ronglie download
Shi Yatong The Effect of Corporate Social Responsibility and Social Media Marketing on Customer Citizenship Behavior.
Tu Dengcai download
Zhao Tianning
The Study of Trust-based Crowdfunding Investor Decision-making Model in Crowdfunding Platform: The Perspectives of Investor
Lin Jing
download
Huang Yiting
Investor Sentiment, Excess Returns and Excess Trading Volume: An Empirical Study in Taiwan’s Stock Market
Xiao Ronglie
download
Wu Siying
Using Cognitive Information Effect of Website Cues to Examine the Effect on E-loyalty Chen Zeyi download
Guo Yisheng
The Moderating Effect of Socially Responsible Human Resource Management on the Relationships between Organizational Identification and Employee Task Performance, Ethical Behavior, and Organizational Citizenship Behaviors Lin Junyou download
You Weijun The Operational Performance Analysis of Banking Sector in Financial Institution Based on Bibliometric Analysis and Hybrid-MCDM Model Lin Jing  download
Wang Yarou Using Expanded SED Model to Examine the Effect of Limited Edition Strategy Chen Zeyi download
Xie Guoyao Nonlinear Interactions, Volatility Spillovers and Smooth Transition Effects among Stock Price, Exchange Rate and Investor Sentiment: An Application of STVEC-STGARCH Model and Evidences from Taiwan
Liu Xiangyu download
Pei Xianshan A Study on E-commerce Enterprises Ethics of Taiwanese Cultural Creative Industry Tu Dengcai download
Chen Baiheng               Research on the Motivation of Consumers Purchasing Social Enterprise Products Wu Xueling download
Huang Qilun Customer Engagement in Tour Personalization:The Case of Tourism Industry in Taiwan

Lin Jing

download
Postgraduate Essay topic Advisor  abstract
Mengener A Study on the Volatility Spillovers, Long Memory, Asymmetric Effects and Interactions between Central America and the US Stock Markets: The Contagion Effects of Special Events and Application of FIEC–FIAPGARCH–DCC Model Liu Xiangyu download
Ke Wangqiang A Study on the Degree of Internationalization and Its Determinants of Taiwanese Banking Industry: Cultural Affinity/Liking as an Additional Role in Country-Institution Specific Factor
Liu Xiangyu download
Chen Jianxun Volatility Spillovers, Long Memory, Asymmetric Effects and Interactions among Stock Markets of the US, Japan, UK, Taiwan and China: The Contagion Effect and Application of FIEC-HYAPGARCH -DCC Model
Liu Xiangyu download
Zhang Jinyi
The Effect of Facebook Native Advertising and Call to Action (CTA) on the Advertising Recognition: A Case of Mobile Device
Chen Zeyi
download
Huang Hanxuan
The Effects of Options Moneyness and Trade Duration on Information Content - Evidence From Taiwan Options Market
Xiao Ronglie
Tu Dengcai
download
Luo Zhiyun
Exploring Dysfunctional Customer Behavior through Distrusting Beliefs and Intention –The Empirical Study of Wei-chuan’s event in Taiwan based on TRA Lin Jing download
Lin Yuxin
The Effect of The Value of Financial Flexibility on M&A Announcement: Difference-in-difference Approach on Taiwanese Listed Acquiring Companies Xiao Ronglie download
Yang Ziyin Whether virtual currency can be a hedge or a safe haven to financial markets? An example of CNY-denominated Bitcoin. 
Xiao Ronglie download
Ding Jiexuan Investigation of Corporate Governance, Corporate Social Responsibility and Corporate Performance: An Empirical Study in Taiwan’s Banking Industry
Tu Dengcai download
Postgraduate Essay topic Advisor abstract 
Zhu Jiaxian
 
The impact of the value of financial flexibility on M&A announcements: An example of Taiwanese listed companies Xiao Ronglie download
Luo Changgeng
Exploring Analysis of the Impact of Brand Value in Strengthening the Relationship Value: The Study of Airline Industry in Taiwan
Chen Zeyi
download
Zheng Xiang
Exploring Consumer’s Netizenship Behavior– Empirical Study of Social Commerce Websites
Lin Jing
download
Li Zhigang
Exploring the Influence of Stimulus on Online Impulse Purchase from the Perspective of Consumers’ Affect: The Case of Online Sporting Goods Stores Chen Zeyi download
Li Xiaoyu
The Application of Social Identify Theory to Brand Citizenship Behavior: An Empirical Study of Social Networking Sites in Taiwan Lin Jing download
Shen Jingyun A Study on the Determinants for International Relocation of Production: Evidence from Taiwanese Firms Investing in China Liu Xiangyu download
Luo Wenjun Exploring the Impact of Website Environmental Cues on Online Impulse Purchase Intention and Cross-buying Intention through Perceived Cognition: The Case of Online Apparel Shopping Platform Chen Zeyi download
Zhang Youwei The impact of personal traits, age and domain knowledge on Decoy effect
Chen Zeyi download
Huang Yulin Exploring the Impact of Self-Service Technology on Brand Equity through Expectation Disconfirmation Theory—The Empirical Study for Kiosks of CVS Channel in Taiwan
Lin Jing download
Zheng Xianglin The internationalization of the RMB and the spillover effect of China
Xiao Ronglie download
Lin Zheyi
 
An Investigation of Dynamic Spread and Depth Adjustment Process: Empirical Evidence from Taiwan Stock Exchange
Tu Dengcai download
Yang Ziyin  Whether virtual currency can be a hedge or a safe haven to financial markets? An example of CNY-denominated Bitcoin. Xiao Ronglie download
Postgraduate Essay topic Advisor abstract 
Huang Pinxuan
The Effect of the Recommendation Systems on Customers' Brand Attitude towards Full-Service Restaurants 
Chen Zeyi download
Kang Jiayu  Investor sentiment and feedback trading of Chinese stock markets: An approach of bivariate EGARCH model
Xiao Ronglie download
Chen Xuanchi
Using consumer’s emotional state to examine the effect on impulse purchase: The case of department store industry
Chen Zeyi
download
Yang Ningyi
Exploratory Analysis of the Impact of Experiential Marketing and Limited-Edition Product Marketing to Consumer’s Perception: A Case of Smartphone Industry
Chen Zeyi
Liu Xiangyu
download
Li Yujie The Impact of Online Community Features and Consumer Attitude on Customer Citizenship Behavior
Lin Jing download
Li Tingwei Use financial antecedent to discuss how perceived switching value influence to customer loyalty
Lin Jing download
Zhou Hongbin
Relationship between O/S and hedging performance:Evidence from global futures and stock markets  Xiao Ronglie download
Chen Yiru
Exploratory analysis of cross-buying and procrastination behavior on life insurance agency
Lin Jing download
Li Yuxuan Explore the Impact of E-purchase on Inertia based on the Perspective of Consumer Trust: The Case of Online Store Chen Zeyi download
Wang Jincheng Exploring Dysfunctional Customer Behavior Through Justice Theory: Empirical Study of TaoBao Lin Jing download
Zhang Ziyin Integration of DEMATEL and Network DEA for the Technical Efficiency of Taiwan’s Financial Holding Companies
Liu Xiangyu download
Lin Yichen Research Of Integrated Marketing Communication Strategies For Pop- Music - A Case of Pop Chinese Music In Taiwan
Liu Xiangyu download
Postgraduate Essay topic  Advisor abstract
Liang Jiawei
Using service innovation to examine the effect of supply-side chain to channel performance: The case of garment industry
Chen Zeyi
download
Li Wenkai
Trust Building through Brand Marketing to Raise Consumer Value:The Case of Insurance Industry In Taiwan
Chen Zeyi
download
Yan Junxuan
Effects on Brand Extension to Enlarge Product Performance: The Case of Jewelry Industry Chen Zeyi download
Wu Jiayu
The Contagion Effect of the European Debt Crisis on PIIS, BRICS, ASEAN 4, Four Asian Tigers and Developed Countries: Considering the Impact of the United States Xiao Ronglie download
Xu Shanchun A Study of International Investor Sentiment and Market Returns Xiao Ronglie download
Wu Hanjuan An alternative approach to bad news effects on volatility: The forecast performance of multiple-sign-o/s sensitive regime EGARCH model (MS-O/S-EGARCH) Xiao Ronglie download
Wu Yingyi The Contagion Effects of European Debt Crisis to the Emerging Markets and Developed Markets Xiao Ronglie download
Zhou Yuru How Emotional Susceptibility Influences Consumers' Repurchase Behavior in Food Fraud Event Lin Jing download
Zhou Kaixun The Research between Avatar Identification and Purchase Intention: Empirical Study of Flow Experience of Online Game Lin Jing download
Xu Qianrong From Brand Experience to Users' Behavior:An Empirical Analysis of Online Mobile Games
Lin Jing download
Du Xinci A Study of Online Purchase Behavior of Expiration-dates Products in On/Offline Channel Lin Jing download
Xu Buyuan Volume-Synchronized Probability of Informed Trading and the Relationships among Intraday Trading Factors of Taiwan Equity Market

Liu Xiangyu

Tu Dengcai

download
Zhang Jingxiang Understanding Factors Affecting User Intentions toward Using Message App Alert Services during Banking Transactions

Liu Xiangyu

Tu Dengcai

download
Postgraduate Essay topic Advisor abstract 
Chen Guanhua
A Study on the Interactions and Interrelationships between Employee Motivation and Working Performance via the Intellectual Capital Investment: A Case Study of Department Stores in Taiwan.
Liu Xiangyu
download
Li Yanjun
Impact of Single Stock Futures Trading on Stock Market Volatility -The Case of Taiwan Futures Market
Liu Xiangyu
download
Liang Ruilin
The Stock Price Abnormal Return Trend Monitor of New Product Announcement on the Apple Supply Chain: Evidence from the Taiwan Stock Market
Lin Jing
download
Chen Yijun
The Effect of FED’s Quantitative Easing Policy on Foreign Exchange Turnover
Xiao Ronglie
download
Chen Meijun
The Effect of Introduction of QFII on Equity Return Correlation between A and B share Market: the Case of Chinese Stock Market
Xiao Ronglie
download
Yang Junjun
Stock Market Synchronization and Macroeconomic Variables
Xiao Ronglie
download
Lin Siting
Adoption of IT Resources to Enhance Governance Mechanisms: A Comparative Study of Tourism Industry between Taiwan and Thailand
Lin Jing
download
Huang Shihan
A Study on the Interactions between Brand Image and Customer Purchase Intention via Perceived Value:The Case of Fast Fashion Apparel Industry
Liu Xiangyu
download
Li An
Understanding factors affecting user intentions towards using SMS alert services during banking transactions.
Tu Dengcai
download
Wang Youci
Asymmetric Dynamics in the Correlations of Global Equity Returns: A Empirical Study during the European T-bond crisis period
Xiao Ronglie
download
Lai Yanhao
Effective Way to Enhance Consumer Value:The Case of Mobile Phone Industry
Chen Zeyi
download
Ou Meili
The Key Determinants of Work Motivation and Its Effects on Job Performance via Person-Organization Fit: A Case of Taiwanese-Invested Enterprises in Vietnam
Liu Xiangyu
download
Zhu Jiahui
 The Influence of the Cultural Brand Marketing Strategy to Consumer’s Opinion toward a Brand: Use the Application of Digital Archives in Cultural and Creative Industry as Example
Chen Zeyi
download

Postgraduate

Essay topic Advisor abstract
Chen Yijun
An Empirical Study On the Volatility Spillovers. Long Memory Effects and Interactions between Carbon and Energy Markets: The Impacts of Extreme Weather
Liu Xiangyu
download
Mao Yifeng
An Assessment on the Efficiency of Operational Risk Management for Banking Industry Operating in Taiwan : An Application of Stochastic Frontier Approach
Liu Xiangyu
download
Wang Youci
Asymmetric Dynamics in the Correlations of Global Equity Returns: A Empirical Study during the European T-bond crisis period
Xiao Ronglie
download
Wu Shiqiang
Testing For The Chinese Finance Futures Market – A BEKK Approach
Xiao Ronglie
download
Pan Meixiang
Measure asset return and volatility spillovers among international stock market
Liu Xiangyu
download
Qiu Yujia
Comparing the Hedging Performance – Empirical evidence from CSI300 index and index futures
Xiao Ronglie
download
Huang Yiling
Hierarchical determinants of dividend policy
Tu Dengcai
download
Liu Yongting
The Price-Volume Variance Causality Test on the Chinese Stock Market- EC-GARCH Model
Xiao Ronglie
download
Zhou Guanlan
Measuring Value at Risk in Taiwanese Equity Market - An Application of AGDCC-GARCH Model
Tu Dengcai
download
Wu Shiyun
The Effect of Disclosing Information on Taiwan Futures Returns and Volatility among Different Futures Traders
Tu Dengcai
download
Yu Yuhong
Impact of investor sentiment factors on stock price returns and volatility
Liu Xiangyu
download
Wan Ziwei
Cause and Consequence Factors of Cultural Product in Cultural and Creative Industry: A Case of Sky Lantern in Pengxi
Chen Zeyi
download
Li Yiting
 Comparison of Global Electricity Efficiency in Power Industry
Chen Zeyi
download
Zheng Zhibin
The Influencing Factors of Word of Mouth in Taiwan's Culture and Creative Movies Industry
Chen Zeyi
download
Li Jingyi
To Use of the Cultural Product and Cultural Landscape to Promote the Globalization of Cultural and Creative Industry of Ceramics in Yingge: With the Role of Strategic Alliance
Chen Zeyi
download
Li Jinrong
A Study on the interrelationship between brand image and continual integration via customer value: a case study of Tablet PC’s brand name.
Liu Xiangyu
download
Ke Yixuan
A Comparative Analysis of Renewable Energy Efficiency among OECD countries
Chen Zeyi
download

 

 
Postgraduate Essay topic Advisor abstract
Zheng Xiaohui
A Study on the Interaction of School Innovation Management and School Selecting Intentions via Service Quality and School Image: The Case of Public Junior High Schools in Taoyuan County
Liu Xiangyu
download
Luo Zhuohong
The Study on Nonlinear Interactions and Volatility Smooth Transition ,Spillover Effect Between Stock and Foreign Exchange Markets:The Application of STVEC DCC- STGARCH and Evidence of Emerging and Developed CountriesBRICs
Liu Xiangyu
download
Zhang Yating
The effects on stock return of consumer electronic industry through Marketing communication activities
Chen Zeyi
download
Xu Jiayu
The Effect of Exchange Rate Reform of RMB on Equity Return Volatility and Correlation in case of China and Pacific-Basin Stock Markets
Xiao Ronglie
download
Huang Yuzhen
 Product country fit, brand image fit, product attribute fit, which one can create better brand extension reviews
Chen Zeyi
download
Xu Xinwei
A Study on Variables Influencing Attitudinal Loyalty and Behavioral Loyalty: A Case of Starbucks
Chen Zeyi
download
Xu Haocheng
The Effect Of The Introduction Of Futures Contract On The Spot Market Volatility : Evidence From Chinese Stock Market
Xiao Ronglie
download
Ke Jiayin
Measuring Management Performance of America’s Coffee Franchise-Using Data Envelopment Analysis
Chen Zeyi
download
Chen Pinchen
The Economic Factors and the Firm-specific Factors’ Influence on the Stocks’ Excess Return Using Bayes’ Theorem
Xiao Ronglie
download
Chen Weizhen
The Study on Correlation and Hedge Effect among China Shanghai Securities Composite Index , Hong Kong Hang Seng China Enterprises Index and Hong Kong Hang Seng China Enterprises Index Future -The Application of Major Effect, VEC DCC GJR-GARCH Model
Liu Xiangyu
download
Su Weizhi
 An Empirical Study on the Relationship between Taiwan Depositary Receipts and Their Underlying Securities
Xiao Ronglie
download
Huang Xiaoyu
An Evaluation on the Operational Effecting and its Related Effects by Internationalization, Risk and Foreign Ownership: An Application of Three-Stage Super SBM VRS model with Neural Networks
Liu Xiangyu
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Mao Yifeng
 An Assessment On The Efficiency Of Operational Risk Management For Banking Industry Operating In Taiwan: An Application Of Stochastic Frontier Approach 
Liu Xiangyu
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Chen Zhiqiang
An Investigation of Influencing Factors of Market Competition Capability of Palm Oil Firm of Indonesia
Chen Zeyi
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Di Tiexiong
 A Study on the Effect of Travel Integrated Marketing Communication to Travel Intension via Customer Travel Motive and Customer Travel Values : A Case of Mongolian Tourism
Liu Xiangyu
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Postgraduate Essay topic Advisor abstract
Chen Yuhao
A Study on the Overconfidence of Individual and Institutional Investors in Taiwan Stock Market:An Application of Double-Threshold GARCH Model
Liu Xiangyu
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Huang Kunming
A Study on the Dynamic Correlations Among US Stock, Treasury Bond and Treasury Bond Futures Markets under the Crisis of Subprime Mortgage and Financial Tsunami:The Application of VEC DCC GJR-GARCH Model and VEC Copula GJR-GARCH-skewed-t Model
Liu Xiangyu
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Xu Peilin
Volatility Transm mition Effects of Stock Prices among Taiwan, Germany, France, Netherlands, Italy, England and US.
Liu Xiangyu
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Zheng Wenxin
A Study on Antecedent and Consequent Variables of Influencing Global Brand Cognition: Case of Notebook Brand
Chen Zeyi
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Zhang Guizhang
Cause and Effect among Inertia, Switching Cost and Service Convenience in Technology Acceptance Model: Internet Banking of Financial Service Industry in Taiwan
Chen Zeyi
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You Xiuyu
Volatility Comovement and Contagion Effect among Stock Markets of Taiwan, Japan, Hong Kong and Australia : An Application of Multivariate Asymmetric GARCH and Effect from Events of Financial Tsunami or Subprime Mortgage Crisis and the 911 Terrorism
Liu Xiangyu
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Lin Fangru
Using Relationship Norms to Create an Appropriate Relationship Value: The Evidence of Credit Card Industry
Chen Zeyi
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Xu Xinyi
CONTEXT-DEPENDENT DEA PERFORMANCE EVALUATION IN CUSTOMER'S VIEW: THE CASE OF PHARMACEUTICAL INDUSTRY IN TAIWAN
Chen Zeyi
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Huang Xinwei
Momentum and Reversals in Equity-index Returns of Abnormal Turnover and Return Dispersion-evidence in four stock market –Hongkong,Taiwan, Shanghai, and shenzhen
Xiao Ronglie
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Zheng Yaozhong
Value-at-Risk Evaluation and Risk Management by GARCH Family Model:Taiwan 50 ETF
Liu Xiangyu
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James Hill
The Effects of Corporate Resources and Market Characteristics on Entry Mode via Country Specific Factors: A Case of Financial Services and Electronic Manufacturing Sectors in the UK and Taiwan
Liu Xiangyu
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Postgraduate Essay topic Advisor abstract
Xu Jie
A Study on the Relations between Customer Relationship Management and Passenger Traveling Intension via the Relationship Quality and Relationship Value : A Case of Taiwan Airline Companies
Liu Xiangyu
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Liang Jinwei
A Study on the Announcement Effect of Changes in the TSEC Taiwan 50 Index, Interrelationships for the Effect and QFII, and Hedge Ratio as well as Hedge Performance of TSEC Taiwan 50 Index Cash and Futures:An Application of TGARCH Model
Liu Xiangyu
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Cai Kunzhang
A Study on the Effect of International Oil Return on Index of Solar Energy Industry ─ An Application of DT-GARCH Model
Xiao Ronglie
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Zhou Shihan
A Study on the Interactions, Volatility Spillovers, and Long Memory Effects for Stock and Futures Markets of Taiwan Electronic and Financial Indexes: The Mediating Effect of Foreign Capital and hedge effect of American Futures and an Application of FIEC
Liu Xiangyu
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Zheng Huiwen
EXCHANGE RATE EXPOSURE, THE CHANGE OF EXCHANGE RATE REGIME, AND DETERMINANTS OF EXPOSURE -THE CASE OF CHINA STOCK MARKET
Xiao Ronglie
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Zhang Zhijie
The Study on the Correlation between Stock and T-Bond Markets-The Application of ADCC Model
Liu Xiangyu
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Lai Kunmu
A Study on the Interactions, Long Memory and Volatility Spillovers Effects for Stock, Futures,and Options Markets of Taiwan Weighted Stock Index: The Mediating Effect of Foreign Capital and Hedging Effect of S&P500 Futures and an Application of FIVAR-HYGA
Liu Xiangyu
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Guo Yiting
The Speed of Adjustment to Information:A Case on Listed Companies of Taiwan, China and American Depositary Receipts
Xiao Ronglie
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Guo Yinglan
The Impacts of Speculative Intensity on the Abnormal Returns, and Momentum and Reversal-The Case of Taiwan Stock Market
Xiao Ronglie
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Xu Jingzhang
An Empirical Study on Capital Structure and Financing Decisions-Evidences from East Asian Tigers and Japan
Xiao Ronglie
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You Junqiao
A Study on the Interactions of Spot Exchange Rate and the Efficiency of Exchange Markets among Taiwan, Hong Kong and Japan : An Application of VEC GJR-GARCH Model and Panel Cointegration
Liu Xiangyu
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Postgraduate Essay topic Advisor abstract
Lin Yucheng
A Study on the Interactions, Volatility Spillovers and Jump Diffusions for S&P500 Cash, Futures and NASDAQ Futures: GARCH-Jump Modeling, Hedge Ratio and Hedge Performance
Liu Xiangyu
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Luo Jiansheng
The key dimensions of brand image and its effect on consumer satisfaction loyalty via relationship quality and relationship value:a case study of Taiwan notebook industry
Liu Xiangyu
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Luo Wanzhen
The Study on the Return Dispersion and Average Correlation:The Case of Taiwan Stock Market
Xiao Ronglie
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Gan Feiren
An Empirical Study on the Investor Overconfidence of Taiwan Stock Market
Liu Xiangyu
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Chen Yujun
A Study on the Effects of Internet Marketing and Perceived Purchase Benefits on Consumers’ Purchase Intentions: The Case of Taiwanese Internet Bookstores
Liu Xiangyu
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Wang Yuning
A Study on the Interactions Between Viral Marketing and Purchase Intention Via Customer-Based Brand Equity
Liu Xiangyu
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Liu Haoyu
A Study on the Long Memory, Interrelationships and Volatility Spillovers for Stock Indexes of Taiwanese TFT-LCD Upper , Middle and Down Streams:An Application of FIEC-FIGARCH Model
Liu Xiangyu
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Gao Zhenzhou
A Study on the Determinants and Interactive Relationships among Direct Foreign Investment, Import and Export for Taiwan and Mainland China: An Application of Panel Cointegration Approach and Its Viewpoint of Industry
Liu Xiangyu
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Zhang Jiaying
Evaluation of Banking Performance with a View to Internationalization and Risk: An Application of the Three-Stage DEA Approach
Liu Xiangyu
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Chen Wenyi
Momentum and Reversals in Equity Returns of Abnormal Turnover and Return Dispersion of Taiwan Stock Market
Xiao Ronglie
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