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裝飾性圖片
姓名陳澤義
職稱教授
最高學位國立交通大學管理博士
個人著作網址請點選這裡請點選這裡
授課領域國際服務管理、國際行銷管理、科技與創新管理、消費者行為理論、行銷研究與行銷管理
研究專長國際行銷、消費行為、服務業行銷
聯絡電話02-86741111 轉 66786
辦公室台北縣三峽鎮大學路151號
E-mail
個人網址http://web.ntpu.edu.tw/~chenty/
教師其它成果
 

Graduate Institute of International Business


陳澤義 教授


Chen, Tser-yieth, Professor


Academic Journal Paper:


1.         Chen, Tser-yieth, Lo, Wen-Chun and Yeh, Tsai-lien, “Exploratory Analysis of the Impact of Website Environmental Cues on Online Impulse Purchase Intention and Cross-buying Intention through Perceived Cognition: The Case of Online Apparel Shopping Platform,” Journal of Consumer Marketing, invited and submitted.


2.       Chen, Tser-yieth, Chang, York-wei and Tu, Teng-Tsai , “The Impacts of Domain Knowledge and Personal Traits on Decoy Effects,” will be submitted.


3.       Chen, Tser-yieth, Chen, Jin-long and Li, Zhi-gang , “Exploring the Influence of Stimulus on Impulse Purchase from the Perspective of Consumers’ Affect: The Case of Online Sporting Goods Stores,” Electronic Commerce Research (電子商務研究), 2016, submitted. [EI]


4.       Chen, Tser-yieth and Lo, Zhi-gang , “Exploring Analysis of the Impact of Brand Value in Strengthening the Relationship Value: The Study of Airline Industry in Taiwan,” will be submitted.


5.       Chen, Tser-yieth, Yeh, Tsai-lien and Chen, Hsuan-yu , “Effect of Consumers’ Emotional State on Their Impulse Purchase: A Case Study of the Department Store Industry,”商業學報 , 2016, submitted.


6.       Chen, Tser-yieth, Chen, Jin-long and Li, Yu-Syuan, “Exploring The Impact of Consumer Trust on Inertia Purchase from E-Purchasing Environment,” Electronic Commerce Research (電子商務研究), 2016, accepted and forthcoming. [EI].


7.       Chen, Tser-yieth, Yeh, Tsai-lien and Huang, Pin-hsuan, “The Effects of Recommendation Systems on Customers’ Brand Identity toward Full-service Restaurants,” Customer Satisfaction Journal (顧客滿意學刊), 2017, accepted and forthcoming.


8.       Chen, Tser-yieth, Liu, hsiang-hsim, Chen, Jin-long and Yang, Ning-Yi , “Exploratory Analysis of the Impact of Experiential Marketing and Limited-Edition Product Marketing to Consumer’s Perception: A Case of Smartphone Industry,”商略學報, 2016, accepted and forthcoming.


9.       陳澤義管理學台北普林斯頓國際公司民國1044月。ISBN: 978-986-5917-58-6.


10.    Chen, Tser-yieth, Liu, Hsiang-hsi and Yen, Chung-hao, “Brand Extension to Enlarge Product Performance in the Jewelry Industry,” Marketing Review (行銷評論), 2015, accepted and forthcoming.


11.    Chen, Tser-yieth and Lai, Yan-hao, “Effective Channel to Promote Consumer Value by Business Intelligence,” Electronic Commerce Research (電子商務研究), 2015, accepted and forthcoming.


12.    Li, Chun-sheng Joseph, Chen, Tser-yieth and Yang, Phil Yi-hsing. Local Embeddedness, Market Focus, and Productivity: Evidence of Taiwanese Manufacturing MNE Subsidiaries in China, Growth and Change, 2015, accepted and forthcoming. [SSCI]


13.    Hsu, Fang-Ming, Chen, Tser-Yieth, Fan, Chiu-Tsu, Lin, Chun-Min and Chu-Mei Chiu, “Factors Affecting the Satisfaction of an Online Community for Archive Management in Taiwan,” Electronic Library and Information Systems, 2015 February, 49(1), 49-62. [SSCI]


14.    陳澤義幸福學:學幸福,台北:五南圖書出版公司,民國1041月。ISBN: 978-957-11-7921-6


15.    陳澤義國際行銷(二版),台北:普林斯頓國際公司,民國1041月出版。ISBN: 978-986-5917-48-7


16.    陳澤義、陳啟斌,企業診斷與績效評估:策略管理之運用(四版),台北:華泰圖書公司,民國1041月出版。ISBN: 978-957-609-972-4


17.    Chen, Tser-yieth, and Lee, Wen-kai, “Trust Building Through Brand Marketing to Raise Consumer Value: A Study of the Insurance Industry in Taiwan” Global Journal of Commerce & Management Perspective, 2014 September, 3(5): 158-166.


18.    Chen, Tser-yieth, Yeh, Tsai-lien and Chu, Chia-hui, “Storytelling and Brand Identity in Cultural Digital Archives Industry,” International Journal of Information and Management Sciences, 2014 June, 25(2): 157-180. [TSSCI]


19.    陳澤義管理與生活,台北:五南圖書出版公司,民國1032月。ISBN: 978-957-11-7527-0.


20.    陳澤義生涯規劃,台北:五南圖書出版公司,民國1032月。ISBN: 978-957-11-7526-3.


21.    Chen, Tser-yieth, Li, Chun-sheng and Cheng, Zhi-bin, “The Influencing Factors of Word of Mouth in Taiwan’s Culture and Creative Movies Industry,” International Journal of Economics, Commerce and Management, 2013 December, 1(2): 1-17.


22.    許芳銘,范秋足,陳澤義,王淑玟, “Exploring Perceived Value and Usage of Information Systems in Government Context,” 交大管理學報, 2013 December, 33(2): 75-104. [TSSCI] [ABI]


23.    Liu, Hsiang-Hsi, Chen, Tser-yieth and Chen, Jia-Wen, “Incorporating the Credit Ranking Measure to Evaluate the Operating Efficiency of Financial Holding Companies in Taiwan,” Asian Economic and Financial Review, 2013, October, 3(10): 1386-1404. [ABI]



24.    Chen, Tser-yieth and Hsu, Hsin-Swai, “Service Marketing Tools Influencing Attitudinal Loyalty and Behavioral Loyalty,” International Journal of Electronic Customer Relationship Management, 2013, November, 7(3): 173-190.


1.    Chen, Tser-Yieth     and Hsu, Hsin-Swai, “Service Marketing Tools Influencing Attitudinal Loyalty and Behavioral Loyalty,” International Journal of Electronic Customer Relationship Management, 2014, Accepted and Forthcoming.


2.          Chen, Tser-Yieth, Li, Chun-Sheng and Cheng, Zhi-Bin, “The Influencing Factors of Word of Mouth in Taiwan’s Culture and Creative Movies Industry,” International Journal of economics, commerce and management, 2013 December, 1(2): 1-17.


3.          Hsu, Fing-ming, 范秋足, Chen, Tser-yieth, and Shu-wen Wang, “Exploring Perceived Value and Usage of Information Systems in Government Context,” Chao-Ta Management Review, 2013 December, 33(2): 75-104. [TSSCI]


4.          Liu, Hsiang-Hsi, Chen, Tser-Yieth and Chen, Jia-Wen, “Incorporating the Credit Ranking Measure to Evaluate the Operating Efficiency of Financial Holding Companies in Taiwan,” Asian Economic and Financial Review, 2013 October, 3(10): 1386-1404. [ABI]


5.          Chen, Tser-yieth, Yeh, Tsai-lien, and Chin-yi Lee, “Using Cultural Products and Cultural Landscapes to Promotion Globalization of Cultural and Creative Ceramics Industry in Yingge,” Soochow Economic and Commercial Review2013 September, 82: 35-58.


6.          Chen, Tser-yieth, Tsai-lien Yeh, and Ko, Chia-ying, “Measuring Management Performance of America’s Coffee Franchise Using Service-profit Chain Analysis” Journal of Research in Business and Management, 2013 November, 1(2): 1-5.


7.          Chen, Tser-yieth and Chang, Kuei-Ling, “Relationship Inertia in the Technology Acceptance in Internet Banking,” International Journal of Research in Management, 2013 September, 5(3): 49-66.


8.          Chen, Tser-Yieth, Tsai-Lien Yeh, and Yi-Ting Lee, “Comparison of Power Plants Efficiency among 73 Countries,” Journal of Energy, Volume 2013, 2013 May, Article ID 916413, pp.1-8. http://dx.doi.org/10.1155/2013/916413.


9.          Chen, Tser-yieth, Yeh, Tsai-lien and Jheng, Wun-Sin, “Toward the Influencing Factors on Brand Association,” African Journal of Business Management, 2013 May, 7(19), 1914-1926.


10.      Chen, Tser-yieth and Yeh, Tsai-Lien, and Ya-Ting Jhang, “The Effects on Stock Return of Consumer Electronic Industry through Marketing Communication Productivity,” Journal of Business Administrative and Management Science Research, 2013 March, 10(3): 59-68.


11.      Chen, Tser-yieth and Yeh, Tsai-Lien, Tu, Teng-Tsai and Wan, Tzu-Wei, “Cause and Consequence Factors of Cultural Product in Cultural and Creative Industry: A Case of Sky Lantern in Pengxi,” Far East Journals of Business and Psychology, 2013 March, 2(3): 42-58.


12.      Chen, Tser-Yieth, Yeh, Tsai-Lien and Ko, Yi Hsuan, “Comparative Analysis of Endowments Effect Renewable Energy Efficiency Among OECD Countries,” in New Developments in Renewable Energy, Ch.9, pp.193-211, edited by INTECH, 2013 March, Creative Commons Attribution License, US., http://dx.doi.org/10.5772/52020.


13.      Chen, Tser-yieth and Huang, Yu-Chen, “The Influence Factors of Consumers’ Subjective Effect toward Brand Extension,” Australian Journal of Business and Management Research, 2013 February, 2(9), 13-25.


14.      Liu, Hsiang-hsi, Chen, Tser-yieth, Yung-ho Chiu and Kuo, Fu-hsiang, “A Comparison of Three-stage DEA and Artificial Neural network on the Operational efficiency of Semi-conductor Firms in Taiwan,” Modern Economy, 2013 January, 4(1): 20-31.


15.      Chen, Tser-yieth影響力是通往世界的窗戶,台北:聯經出版公司,民國1018月。ISBN: 978-957-08-4034-6.


16.      Chen, Tser-yieth, Hwang, Shiuh–Nan and York Liu, “Antecedents of the Voluntary Performance of Employees: Clarifying the Roles of Employee Satisfaction and Trust,” Public Personnel Management, 2012, July, 41(3), 407-420. [SSCI]


17.      Chen, Tser-yieth服務行銷與管理,四版,台北:華泰圖書公司,民國1017月。ISBN: 978-957-609-885-7.


18.      Tsai-Lien Yeh, Chen, Tser-yieth, and Chia-Kai Li, “Strategic alliances and hotel efficiency in Taiwan,” International Journal of Business Performance Management, 2012, February, 13(1), 28-45.


19.      Chen, Tser-yieth國際企業管理理論與實際,台北:普林斯頓國際公司(二版),民國1011月出版。ISBN: 978-986-6534-86-7.


20.      Chen, Tser-yieth, Tsai-Lien Yeh and Mao-ming Chung, “Financial performance of Township Governments and Its Four Budget Cycles,” African Journal of Business Management, 2012, January, 6(2), 530-538.


21.      Chen, Tser-yieth, Yeh, Tsai-lien, Tsai, Yi-fung, “Cause and Effect among Brand Image Management, Brand Trust and Brand Value: A Study of the Cosmetics Industry,” Customer Satisfaction Journal, 2011 September, 7(2):  135-159.


22.      Chen, Tser-yieth, Tsai-Lien Yeh and Hsin-Chun Yeh, “Trust-building Mechanism and Relationship Capital,” Journal of Relationship Marketing, 2011, August, 10(3), 113-120.


23.      Chen, Tser-yieth美好人生是管理出來的,台北:聯經出版公司,民國1003月。ISBN:978-957-08-3742-1.


24.      Chen, Tser-yieth and Fang-Ju Lin, “Using Relationship Norms to Create Appropriate Relationship Value: Evidence from the Credit Card Industry,” Journal of Relationship Marketing, 2011, March, 10(1), 28-42.


25.      Chen, Tser-yieth國際行銷,台北:普林斯頓國際公司,民國1001月出版。ISBN:978-986-6534-62-1.


26.      Chen, Tser-yieth科技與創新管理(三版),台北:華泰圖書公司,民國1001月出版。ISBN:978-957-609-828-4.


27.      Tser-Yieth Chen, Kuang-Peng Hung and Chien-Ming Tseng, “The Effects of Learning Capacity, Transparency and Relationship Quality on Inter- Organizational Learning” International Journal of Management, 2010, December,  27(3), 405-420.


28.      Tsai-lien Yeh, Chen, Tser-yieth and Pei-ying. Lai, “Incorporating Greenhouse Gas Effects to Evaluate Energy Efficiency in China,” International Journal of Sustainable Development and World Ecology, 2010, October, 17(5), 370-376. [SSCI]


29.      Hsu, Fang-ming, Chen, Tser-yieth and Shu-wen Wang, “The Role of Customer Values in Accepting Information Technologies in the Public Information Service Sector,” Services Industries Journal, 2010 July, 30(7), 1097-1111. [SSCI]


30.      Tsai-lien Yeh, Chen, Tser-yieth and Pei-ying. Lai, “A Comparative Study of energy Utilization Efficiency between Taiwan and China,” Energy Policy, 2010 May, 38(5), 2386-2394. [SSCI]


31.      Chen, Tser-yieth, Yu, Oliver S., Hsu, George J.Y., Hsu, Fang-ming, and Sung, Wei-Nown, “Renewable Energy Technology Portfolio Planning with Scenario Analysis: A Case Study for Taiwan,” Energy Policy, 2009 August, 37(8), 2900-2906. [SSCI]


32.      Chen, Tser-yieth, Liu, Hsiang-hsi, and Wei-lan Hsieh, “How Partner Characteristics and Relationship Capital Influence Performance of International Strategic Alliances” Journal of Relationship Marketing, 2009, September, 8(3), 231-252.


33.      Hsu, Fang-ming, Chen, Tser-yieth and Shu-wen Wang, “Efficiency and Satisfaction of Electronic Records Management Systems in E-Government,” The Electronic Library, 2009 June, 27(3), 461-473. [SSCI]


34.      Chang, Hung-shen and Chen, Tser-yieth,How Cause Related Marketing Influence Customer Value in Banking Industry,” Contemporary Management Research, 2009, 5(4), 343-368.


35.      Chen, Tser-yieth, Chang, Pao-long, Liu, Hsiang-his, and Yeh, Ching-wen, “On Relationship Needs and Development Activities for Enhancing Customer Satisfaction in the Service Sector,” Soochow Economic and Commercial Review, 67, 2009 December, pp. 107-138.


36.      Chen, Tser-yieth and Ying-hsiu Lin, “Enhancing Relationship Benefit to Develop Relationship Value,” International Journal of Electronic Customer Relationship Management, 2009, 3(2), April, 167-185.


37.      Chen, Tser-yieth, “Scenario Analysis Using Embedded Technology Roadmap for a Digital Video System Platform for Family Use Development,” International Journal of Services Technology and Management, 2009, 10(2), 374-389.


38.      Chen, Tser-yieth, Hwang, Shiuh–Nan and York Liu, “Employee Trust, Commitment and Satisfaction as Mediators of the Effects of Idealized and Consideration Leadership on Voluntary Performance: A Structural Equation Investigation,” International Journal of Management, 2009 April, 26(1), 127-141.


39.      Chang, Hung-shen, Chen, Tser-yieth and Chien-Ming Tseng, “How Public Issue Promoted and Revenue Related Type of Social Marketing Influence Customer Value in Taiwan’s Banking Industry,” Journal of International Consumer Marketing, 2009 January, 21(1): 35-49.


40.      Chen, Tser-yieth, Chen, Chie-Bein and Sin-Ying Peng, “Firm Operation Performance Analysis Using Data Envelopment Analysis and Balanced Scorecard: A Case Study of a Credit Cooperative Bank,” International Journal of Productivity and Performance Management, 2008, 57(7): 523-539.


41.      Chen, Tser-yieth、洪廣朋、曾建銘,「從關係觀點探討企業夥伴的選擇及對跨組織學習成效的影響」,Chao-Ta Management Review, 2008 December, 28(2): 105-130. [TSSCI]


42.      Chen, Tser-yieth and Yu-mei Ling, “Customer relationship management resources; customer relationship management practices and customer voluntary behavior: The Evidence of passengers at Taiwan’s international airport,” International Journal of Electronic Customer Relationship Management, 2008, 2(3): 276-296.


43.      Chen, Tser-yieth, Sung, Wei-Nown, Chen Kuang-Cheng and Ghi-Hsun Liang, “Investigate the Relationship among Relational Selling Behavior, Cause-Related Marketing and Consumer Value: A Study of Resort Hotel in Hualien” International Journal of Electronic Customer Relationship Management, 2008, 1(4), 402-420.


44.      Liu, Hsiang-hsi, Chen, Tser-yieth and Pai, Lin-yen, “Influences of Merger and Acquisition Activities on Corporate Performance in the Taiwanese Telecommunications Industry?” Services Industries Journal, 2007, December, 27(8), 1041-1051. [SSCI]


45.      Chen, Tser-yieth、廖淑娥,「善因行銷、品牌關係與品牌評價之因果關係探討-以銀行業為例」,商管科技季刊,第8卷第3期,民國9610月,301-334頁。


46.      Chen, Tser-yieth and Yu-ting Chou, “Cause and Effect Among Expected, Predicted and Perceived Relationship Quality: The Case of Taiwanese Life Insurance Companies,” International Journal of Electronic Customer Relationship Management, 2007, March, 1(1): 41-60.


47.      Chen, Tser-yieth and Ling-hua Chen, “DEA Performance Evaluation Based on BSC Indicators Incorporated: The Case of Semiconductor Industry,” International Journal of Productivity and Performance Management, 2007, April, 56(4), 335-357.


48.      Chen, Tser-yieth, Chen, Chie-Bein and Ching-Yi Tsung, “Cause-Effect among Relationship Selling Behaviors, Trust and Relationship Value: A Study of International Airlines in Taiwan,” PanPacific Management Review, 2007, July, 10(2), 1-28.


49.      Hsu, Fang-ming, Chen, Tser-yieth and Ting-Yi Huang, “The Effects on the Relationship Learning from Relationship Enhancement Activities,” Journal of Relationship Marketing, 2007, Spring, 6(1), 89-107.


50.      Chen, Tser-yieth、葉香麟,「品牌形象、品牌關係與知覺品質關係之研究以美白化妝品品牌為例」,Soochow Economic and Commercial Review, 2007 September, 58: 1-30.


51.      Chen, Tser-yieth, Chang, Pao-long and Yeh, Ching-wen, “The Relationship between Career Development Programs, the Quality of Working Life, Job Satisfaction and Productivity in Taiwan,” Asia Pacific Journal of Human Resources, 2006, June, 44(3), 318-341.


52.      Chen, Tser-yieth, Chen, Chie-Bein and Ching-Yi Tsung, “Promoting Relationship Selling Behaviors to Establish Relationship Value: The Case of International Airlines,” Journal of Relationship Marketing, 2006, Winter, 5(4), 43-62.


53.      Chen, Tser-yieth服務管理,二版,台北:華泰圖書公司,民國9510月。ISBN:957-609-663-4


54.      Chen, Tser-yiethChang, Hung-shen服務業行銷,台北:華泰圖書公司,民國9510月。ISBN:957-609-66-8


55.      Chen, Tser-yieth盧萎蓁,「透過品牌要素、廣告代言人,形成品牌態度之研究--以少女流行服飾業為例」,Soochow Economic and Commercial Review, 2006 December, 55: 35-68.


56.      Chen, Tser-yiethChen, Chie-Bein企業診斷與績效評估:平衡計分卡之運用,台北:華泰圖書公司,民國951月出版。ISBN:957-609-614-6


57.      Chen, Tser-yieth, “A Measurement of Taiwan’s Bank Efficiency and Productivity Change during the Asian Financial Crisis,” International Journal of Services Technology and Management, 2005, June, 6(6): 485-503.


58.      Chen, Tser-yieth and Chang, Hung-shen, “Reducing Consumers’ Perceived Risk through Banking Service Quality Cues in Taiwan,” Journal of Business and Psychology, 2005, September, 19(4): 521-540. [SSCI]


59.      Chen, Tser-yieth, Chang, Pao-long and Chang, Hung-shen, “Price, Brand Cues, and Banking Customer Value,” International Journal of Bank Marketing, 2005 June, 23(5): 273-291.


60.      Hsu, George J.Y. and Chen, Tser-yieth, “Mitigating CO2 Emissions by Adjusting the Power Generation Mix in Taiwan,” International Journal of Global Energy Market, 2005, June, 23(4): 360-373.


61.      Chen, Tser-yieth科技管理:理論與應用,台北:華泰圖書公司,民國941月出版。ISBN:957-609-565-4


62.      Chen, Tser-yieth, Chang, Pao-long and Yeh, Ching-wen, “Development of Satisfaction with, and Value of Relationship with Customers: Evidences from High-Encounter Service Sectors,” Chao-Ta Management Review, 2005 March, 25(1): 123-148. [TSSCI觀察名單]


63.      Chen, Tser-yieth, “A Study of Cost Efficiency and Privatization in Taiwan’s Banks: The Impact of the Asian Financial Crisis,” Services Industries Journal, 2004, 24(5): 137-151. [SSCI, impact factor = 0.274]


64.      Chen, Tser-yieth, and Chiou, Ji-jenn, “Forecasting the Development of Internet Security Technology in Taiwan via Scenario Analysis,” International Journal of Services Technology and Management, 2004, 5(2), 170-180.


65.      Chen, Tser-yieth, Chang, Pao-long and Yeh, Ching-wen, “An Investigation of Career Development Programs, Job Satisfaction, Professional Development and Productivity: The Study of Taiwan,” Human Resource Development International, 2004, 7(4): 441-463.


66.      Chen, Tser-yieth, Chang, Pao-long and Yeh, Ching-wen, “A Study of Career Needs, Career Development Programs, Job Satisfaction, and Turnover Intentions of R&D Personnel,” Career Development International, 2004, 9(4): 424-437.


67.      Chen, Tser-yieth, Chang, Pao-long and Chang, Hung-shen, “台灣銀行業善因行銷、外部線索對服務品質、知覺風險與知覺價值之影響關係之研究,” Chao-Ta Management Review, 2004 December, 24(2): 87-118. [TSSCI觀察名單]


68.      Chen, Tser-yieth、陳建州,「顧客滿意、信任與承諾影響因素之探討-以銀行個人理財部門為例」,商管科技季刊,第5卷第3期,民國93年,347-373頁。


69.      Chen, Tser-yieth, Chang, Pao-long and Yeh, Ching-wen, “The Study of Career Needs, Career Development Programs and job Turnover of R & D Personnel: The Case of Taiwan,” International Journal of Human Resource Management, 2003, 14(6), 1001-1026. [SSCI]


70.      Chen, Tser-yieth, Chang, Pao-long and Yeh, Ching-wen, “Square of Correspondence Between Career Needs and Career Development Programs for R&D Personnel,” Journal of High Technology Management Research, 2003, 14(2), 189-211.


71.      Chen, Tser-yieth, “Incorporating the Quality of Output Measure to Evaluate Bank Operating Efficiency in Taiwan,” PanPacific Management Review, 2003, 6(2), 209-223.


72.      Chen, Tser-yieth and Li, Chun-sheng, “Estimating the Benefits of Pollution Reduction on Agricultural Yields: Taiwan’s Air Pollution Emissions Fees Program,” Journal of Environment Management, 2003, 68(3): 287-296. [SCI, impact factor = 0.576]


73.      林若慧、Chen, Tser-yieth、劉瓊如,「海岸型風景區之旅遊意象對遊客行為意圖之影響--以遊客滿意度為仲介變數」,戶外游憩研究,第16卷第2期,民國926月,1-22頁。[TSSCI觀察名單]


74.      Chen, Tser-yieth, “An Assessment of Technical Efficiency and Cross Efficiency in Taiwan’s Electricity Distribution Sector,” European Journal of Operational Research, 137(2), 2002, 421-433. [SSCI, impact factor= 0.494]


75.      Chen, Tser-yieth , “A Comparison of Chance-constrained DEA and Stochastic Frontier Analysis: Bank Efficiency in Taiwan,” Journal of Operational Research Society, 53(5), 2002, 492-500. [SSCI, impact factor = 0.438]


76.      Chen, Tser-yieth, “Measuring Firm Performance with DEA and Prior Information in Taiwan’s Banks,” Applied Economics Letters, 9(3), 2002, 201-204. [SSCI, impact factor = 0.101]


77.      Chen, Tser-yieth, “Measuring Operation, Market and Financial Efficiency in the Measurement of Taiwan’s Banks,” Services Marketing Quarterly, 2002, 24(2), 15-28.


78.      Chen, Tser-yieth, “The Impact of Mitigating CO2 Emissions on Taiwan’s Economy,” Energy Economics, 23(2), 2001, 141-151. [SSCI, impact factor = 0.561]


79.      Chen, Tser-yieth, “An Estimation of X-inefficiency in Taiwan’s Banks,” Applied Financial Economics, 11(3), 2001, 237-242.


80.      Chen, Tser-yieth and Yeh, Tsai-lien, “A Measurement of Bank Efficiency, Ownership and Productivity Change in Taiwan,” Service Industries Journal, .20(1), 2000, 95-109.  [SSCI, impact factor = 0.274]


81.      Chen, Tser-yieth , “Critical Influencing Factor in the Deregulation of Taiwan’s Power Market,” Pacific and Asian Journal of Energy, 10(2), 2000, 201-210.


82.      Hsu, George, J.Y.Chen, Tser-yieth、周鳳瑛,溫室效應與產業發展,俊傑書局,民國894月。


83.      Yeh, Tsai-lienChen, Tser-yieth,「銀行經營績效評估: 財務比率與DEA的整合」,Soochow Economic and Commercial Review,第三十期,民國899月,19-42頁。


84.      Chen, Tser-yieth, “Determining the Comparative Efficient Units of Insurance Industries through DEA Method,” Journal of Professional Service Marketing, 18(2), 1999, 105-118.


85.      Chen, Tser-yieth, “Critical Success Factors for Various Strategies in the Banking Industry,” International Journal of Bank Marketing, 17(2), 1999, 83-91.


86.      Chen, Tser-yieth and Yeh, Tsai-lien, “Technical and Scale Efficiency in Taiwan’s Banks: A Comparative Study,” Asia Pacific Journal of Finance, 2(2), 1999, 191-205.


87.      Chen, Tser-yieth, “Interpreting Technical Efficiency and Cross-efficiency Rating in Power Distribution Districts,” Pacific and Asian Journal of Energy, 9(1), 1999, 31-44.


88.      Chen, Tser-yieth , “Using Multi-objective Programming to Estimate impacts of CORreduction in Taiwan,” Pacific and Asian Journal of Energy, 9(1), 1999, 103-113.


89.      Chen, Tser-yieth and Yeh, Tsai-lien, “A Study of Efficiency Evaluation in Taiwan’s Banks,” International Journal of Service Industry Management, 9(5), 1998, 402-415. [SSCI, impact factor = 0.318] 


90.      Chen, Tser-yieth, “A Study of Bank Efficiency and Ownership in Taiwan,” Applied Economics Letters, 5(10), 1998, 613-616. [SSCI, impact factor = 0.138]


91.      余序江、Hsu, George, J.Y.Chen, Tser-yieth科技管理導論:科技預測與科技規劃,台北:五南圖書公司,民國874月。


92.      Yeh, Tsai-lienChen, Tser-yieth,「台灣公民營銀行經營效率之比較: 資料包絡分析的應用」,Soochow Economic and Commercial Review,第二十二期,民國879月,75-100頁。


93.      Chen, Tser-yiethHsu, George, J.Y.、鄭德珪,電業管制變革與台電經營策略,台北:中華經濟研究院當前經濟問題分析系列之七,民國868月。


94.      Chen, Tser-yieth, “A Measurement of the Resource Utilization Efficiency of University Libraries,” International Journal of Production Economics, 53(2), 1997, 71-80. [SSCI, impact factor = 0.187]


95.      Chen, Tser-yieth , “Long-term Peak Electricity Load Forecasting in Taiwan: A Cointegration Analysis,” Pacific and Asian Journal of Energy, 7(1), 1997, 63-74.


96.      Chen, Tser-yieth and Yu, Oliver S., “Performance Evaluation of Selected U.S. Utility Commercial Lighting Demand Side Management Programs,” Energy Engineering, 94(4), 1997, 50-66.


97.      Hsu, George J. Y. and Chen, Tser-yieth, “The Reform of the Electric Power Industry in Taiwan,” Energy Policy, 25(11), 1997, 951-957. [SSCI, impact factor = 0.444]


98.      Hsu, George J. Y. and Chen, Tser-yieth, “The Deregulation of Taiwan’s Electric Power Industry,” Industry and Innovation, 4(2), 1997, 247-258.


99.      Chen, Tser-yieth, “An Evaluation of the Relative Performance of University Libraries in Taipei,” Library Review, 46(3), 1997, 190-201. and reprint in Asian Libraries, 6(1), 1997, 39-50.


100.  Chen, Tser-yieth台北縣市大學院校圖晝館資源運用相對效率衡量:資料包絡分析模型之應用,台北:中華經濟研究院經濟專論第174號,民國859月。


101.  Chen, Tser-yieth台灣電力長期尖峰負載預測:共整合分析之應用,台北:中華經濟研究院經濟專論第169號,民國854月。


102.  張保隆、Chen, Tser-yieth,「台灣各縣市文化中心相對績效之評估」,中國行政,第五十七期,民國846月,31-46頁。


103.  錢玉蘭、Chen, Tser-yieth,「論限電問題與損害賠償制度之建立」,經濟情勢暨評論季刊,第四卷第二期,民國844月,89-99頁,台北。


104.  Chen, Tser-yieth電力產業的挑戰與突破:用戶導向觀點,台北:中華經濟研究院當前經濟問題分析系列之三,民國838月。


105.  Hsu, George J. Y., Chang, Pao-long and Chen, Tser-yieth, “Various Methods for Estimation Power Outage Costs,” Energy Policy, 22(1), 1994, 69-74. [SSCI, impact factor = 0.428]


106.  Hsu, George J. Y., Chang, Pao-long and Chen, Tser-yieth, “Reliability in Demand Options and Imputed Outage Costs: The Case of Taiwan,” Pacific and Asian Journal of Energy, 3(1), 1993, 131-145.


107.  Hsu, George J. Y., Chang, Pao-long and Chen, Tser-yieth , “Priority Service and Ouage Costs in the Power Sector: The Taiwan Experience,” Utilities Policy, 3(2), 1993, 255-260.


108.  Hsu, George J. Y., Chang, Pao-long and Chen, Tser-yieth, “Outage Costs Caused by Various Outage Depths,” International Journal of Production Economics, 32(2), 1993, 229- 237. [SSCI, impact factor = 0.166]


109.  Hsu, George, J.Y.Chen, Tser-yieth,「溫室效應下台灣電力產業應有的對策」,環境保護與產業政策252-274頁,台北:台灣研究基金會叢書,民國832月。


110.  Hsu, George J. Y. Hsu and Chen, Tser-yieth, “Priority Service and Outage Costs in The Power Sector: The Taiwan Perspective,” Service Opportunities for Electric Utilities: Creating Differentiated Products, edited by Shamed S. Oren and Stephen A. Smith, 1993, 281-294, Spring-verlay Co. Ltd., CA


111.  Hsu, George, J.Y.Chen, Tser-yieth能源經濟學,台北:華泰書局,民國828月。


112.  Chen, Tser-yieth缺電成本之估計其在分級電價規劃上的涵義:台灣的實證,國立交通大學管理科學研究所博士論文,台北:國立交通大學,民國826月。


113.  Hsu, George J. Y. and Chen, Tser-yieth, “An Economic Analysis of Power Development Alternatives in Taiwan,” Pacific and Asian Journal of Energy, 2(1), 1992, 7-15.


114.  Hsu, George J. Y. and Chen, Tser-yieth, “Imputed Outage Costs under a Proposed Curtailable Rate Program in Taiwan,” Energy Systems and Policy, 15(2), 1991, 87-98.


115.  Hsu, George J. Y. and Chen, Tser-yieth, “An Empirical Test of an Electric Utility under an Allowable Rate of Return,” Energy Journal, 11(3), 1990, 75-90. [SSC, impact factor = 0.322]


116.  Hsu, George J. Y. and Chen, Tser-yieth, “An Estimation of the Effects of Load Management: the Case of Taiwan,” Energy Systems and Policy, 12(4), 1988, 243-253.


117.  周文賢、Chen, Tser-yieth、文茂齊,「台灣地區機械工業供需預測與乘數效果分析」,企銀季刊,第十卷第二期,民國754月,139-158頁。


118.  Hsu, George, J.Y.Chen, Tser-yieth電力經濟學,台北:華泰書局,民國777月。


119.  Chen, Tser-yieth,「獨佔管制廠商行為分析: 台灣電力事業實證研究」,Soochow Economic and Commercial Review,第六期,民國739月,123-164頁。


120.  Chen, Tser-yieth獨佔管制廠商行為分析:台灣電力事業的實證研究,東吳大學經濟學研究所碩士論文,台北:東吳大學,民國727月。


 


 





l   專書





陳澤義國際行銷(二版),台北:普林斯頓國際公司,民國1041月出版。ISBN: 978-986-5917-48-7.



陳澤義管理與人生(二版),台北:五南圖書出版公司,民國105年3月出版。ISBN: 978-957-11-8505-7.



陳澤義管解決問題的能力,台北:印刻雜誌出版,民國105年1月出版。ISBN: 978-986-387-078-4.



陳澤義溝通管理,台北:五南圖書出版公司,民國104年12月出版。ISBN: 978-957-11-8415-9.



陳澤義服務管理(五版),台北:華泰圖書公司,民國104年3月出版。ISBN: 978-957-609-979-3.



陳澤義幸福學:學幸福,台北:五南圖書出版公司,民國104年1月出版。ISBN: 978-957-11-7921-6.


陳澤義管理與生活,台北:五南圖書出版公司,民國1032月。ISBN: 978-957-11-7527-0.


陳澤義生涯規劃(二版),台北:五南圖書出版公司,民國1042月。ISBN: 978-957-11-8092-2.


陳澤義科技與創新管理(五版),台北:華泰圖書公司,民國105年5月出版。ISBN: 978-986-92435-9-9.


陳澤義、陳啟斌,企業診斷與績效評估:策略管理之運用(四版),台北:華泰圖書公司,民國1041月出版。ISBN: 978-957-609-972-4.


陳澤義影響力是通往世界的窗戶,台北:聯經出版公司,民國1018月。ISBN: 978-957-08-4034-6.


陳澤義服務行銷與管理(四版),台北:華泰圖書公司,民國1017月出版。ISBN: 978-957-609-885-7.


陳澤義國際企業管理理論與實際(三版),台北:普林斯頓國際公司,民國1041月出版。ISBN: 978-986-5917-71-5.


陳澤義美好人生是管理出來的,台北:聯經出版公司,民國1003月。ISBN:978-957-08-3742-1.


陳澤義,張宏生,服務業行銷(二版),台北:華泰圖書公司,民國9510月。ISBN:957-609-66-8


許志義、陳澤義能源經濟學(五版),台北:華泰書局,民國923月。


許志義、陳澤義、周鳳瑛,溫室效應與產業發展,俊傑書局,民國894月。


余序江、許志義、陳澤義科技管理導論:科技預測與科技規劃,台北:五南圖書公司,民國874月。


陳澤義、許志義、鄭德珪,電業管制變革與台電經營策略,台北:中華經濟研究院當前經濟問題分析系列之七,民國868月。


陳澤義台北縣市大學院校圖晝館資源運用相對效率衡量:資料包絡分析模型之應用,台北:中華經濟研究院經濟專論第174號,民國859月。


陳澤義台灣電力長期尖峰負載預測:共整合分析之應用,台北:中華經濟研究院經濟專論第169號,民國854月。


陳澤義電力產業的挑戰與突破:用戶導向觀點,台北:中華經濟研究院當前經濟問題分析系列之三,民國838月。


陳澤義缺電成本之估計其在分級電價規劃上的涵義:台灣的實證,國立交通大學管理科學研究所博士論文,台北:國立交通大學,民國826月。(指導教授:張保隆、許志義)


陳澤義獨佔管制廠商行為分析:台灣電力事業的實證研究,東吳大學經濟學研究所碩士論文,台北:東吳大學,民國727月。(指導教授:侯家駒)


 


Conference Paper :


1.          Chen, Tser-yieth, Tsai-lien Yeh, Chia-Ying Ko”Measuring Management Performance of America’s Coffee Franchise Using Service-profit Chain Analysis”2013 International Conference on Business and Social Sciences (ICBASS) Korea Seoul2013/6 .


2.          Yeh, Tsai-lien, Tser-yieth Chen, Ya-Ting Jhang”The Effects on Stock Return of Consumer Electronic Industry through Marketing Communication Productivity”2013 International Conference on Business and Social Sciences (ICBASS) Korea Seoul2013/6 .


3.          Chen, Tser-Yieth and Yu-Chen Huang”The Influence Factors of Consumers’ Subjective Effect toward Brand Extension”2011 The International Conference on Organizational Innovation, Bangi, Malaysia (2011-ICOI) Bangi, Malaysia 2011/7 .


4.          Chen, Tser-yieth、蔡依芳(2008), “Cause and Effect among Brand Image Management, Brand Trust and Brand Value: A Study of the Cosmetics Industry,” 2008國際企業管理跨領域學術整合研討會,東華大學,民國976月,花蓮。


5.          Chen, Tser-yieth、葉昕珺(2008), “Cause and Effect among Customer Relationship Management Programs, Trust-Building Mechanisms and Relationship Capital: A Case of Life Insurance Companies in Taiwan,” 2008國際企業管理跨領域學術整合研討會,東華大學,民國976月,花蓮。


6.          Chen, Tser-yieth、蔡慧敏(2008), “Evaluation of Hospital Performance By Data Envelopment Analysis & Questionnaire ,” 2008國際企業管理跨領域學術整合研討會,東華大學,民國976月,花蓮。


7.          Chen, Tser-yieth、張國義、黃正銘(2008), “Decomposition Team and Team-Type Efficiency by Data Envelopment Analysis,” 2008國際企業管理跨領域學術整合研討會,東華大學,民國966月,花蓮。


8.          Chen, Tser-yieth、林盈秀(2007), “An In-depth Look at the Correlation between Trust, Relationship Benefit and Relationship Value: With Examples Obtained from International Resorts,” 2007國際企業管理跨領域學術整合研討會,東華大學,民國966月,花蓮。


9.          Chen, Tser-yieth、凌毓鎂(2007), “Investigating the Cause-and-Effect Relation of Customer Relationship Management Resources and Customer Relationship Management Practices Influencing Customer Voluntary Behavior: A Study of Taiean International Airport,” 2007國際企業管理跨領域學術整合研討會,東華大學,民國966月,花蓮。


10.      Chen, Tser-yieth、謝偉嵐(2007), “Studies on Antecedent Causes and Consequent Effects of Relationship Capital of International Dtrategic Alliances: A Case of Tourist Agencies in Taiwan,” 2007國際企業管理跨領域學術整合研討會,東華大學,民國966月,花蓮。


11.      Chen, Tser-yiethChen, Chie-Bein、彭馨瑩(2007), “以資料包絡分析法和平衡計分卡方法分析公司經營績效,” 2007國際企業管理跨領域學術整合研討會,東華大學,民國966月,花蓮。


12.      Chen, Tser-yieth and Yu-Mei Ling (2007), “The cause-and-effect relations of customer relationship management resources, customer relationship management practices and customer voluntary behavior: A Study of Passengers of Taiwan international airport”, BAI 2006 International Conference on Business and Information, 10-13 July, 2007, Tokyo.


13.      Chen, Tser-yieth and Ying-Hsiu Lin (2007),“Cause-Effect among Trust, Relationship Benefit and Relationship Value: A Study of International Hotel”, BAI 2006 International Conference on Business and Information, 10-13 July, 2007, Tokyo.


14.      Chen, Tser-yieth、洪廣朋、曾建銘(2007), “組織相容.相互信任.相互承諾與組織間知識分享關係之探討,” 2007中華民國科技管理學會年會暨論文發表會,科技管理學會,民國966月,台北。


15.      Chen, Chie-BeinChen, Tser-yieth、曾靜儀(2006), “Cause-Effect among Relationship Selling Behaviors, Trust and Relationship Value: A Study of International Airlines in Taiwan,” 2006國際企業管理跨領域學術整合研討會,東華大學,民國955月,花蓮。


16.      Chen, Tser-yieth、周妤婷(2006), “Relationship Attributes Factor, Relationship Needs and Expected Relationship Quality: The Evidences in Taiwan’s Life Insurance Companies,” 2006國際企業管理跨領域學術整合研討會,東華大學,民國955月,花蓮。


17.      Chen, Tser-yiethHsu, Fing-ming、黃婷逸(2006), “The Effects on the Relationship among Relationship Enhancement Activities in the Association of Computer Science and Information Management,” 2006國際企業管理跨領域學術整合研討會,東華大學,民國955月,花蓮。


18.      Chen, Chie-Bein、陳令華(2006), “An Assessment of Firm Performance with DEA and Balanced Scorecard in Taiwan Semi-conductor Industries,” 2006國際企業管理跨領域學術整合研討會,東華大學,民國955月,花蓮。


19.      Chang, Hung-shenChen, Tser-yieth(2006), “台灣銀行業外部線索與顧客價值之關係研究,” 2006國際經貿學術研討會,真理大學,民國955月,淡水。


20.      Chen, Tser-yieth, Chen, Chie-bien, and Chou, Yu-ting (2006), “The Cause and Effect Among Expected Relationship Quality, Predicted Relationship Quality and Perceived Relationship Quality: A Study of Life Insurance Companies in Taiwan”, BAI 2006 International Conference on Business and Information, 12-14 July, 2006, Singapore.


21.      Chen, Chie-bien, Chen, Tser-yieth, and Tsung, Ching-yi (2006), “The Cause and Effect Among Relationship Selling Behavior, Trust and Relationship Value: A Study of International Airlines in Taiwan”, BAI 2006 International Conference on Business and Information, 12-14 July, 2006, Singapore.


22.      Chen, Tser-yieth, 曾靜儀,, Chen, Chie-Bein,A Casual Relationship among the Relationship Selling Behavior, Trust, and Relationship Value in the Taiwan International Airport」,第四屆跨領域管理學術與實務研討會論文集,台中:東海大學,民國953月。


23.      Chen, Tser-yieth, Hsu, Fing-ming,, 黃婷逸,The Casual Relationship among Relationship Enhancement Activities, Commitment, and Relationship Learning: A Case of Computer Science and Information Management」,第四屆跨領域管理學術與實務研討會論文集,台中:東海大學,民國953月。


24.      Chen, Tser-yieth, 周妤庭,The Causal Relationship among the Predicted Relationship Quality, Expected Relationship Quality and Perceived Relationship Quality: A Case of Life Insurance Companies」,第四屆跨領域管理學術與實務研討會論文集,台中:東海大學,民國953月。


25.      Chen, Tser-yieth, 陳令華,DEA Performance Evaluation based on BSC Indicators incorporated-- The case of semiconductor industry」,2006年國際學術研討會(管理組)論文集,民國953月,台北:銘傳大學。


26.      Chen, Tser-yieth, Chang, Hung-shen, 「社會行銷對消費者知覺品質與知覺風險因果關係之研究:銀行業之實證」,2005國際企業與談判實務研討會,民國946月,花蓮:國立東華大學。


27.      Chen, Tser-yieth, 賴錦龍, 「醫療器材產業廠商策略聯盟與競爭優勢提升之研究」,2005國際企業與談判實務研討會,民國946月,花蓮:國立東華大學。


28.      Chen, Tser-yieth, Chang, Hung-shen, 「銀行社會行銷、服務品質對消費者知覺價值影響之探討」,掌握學術新趨勢接軌國際化教育國際學術研討會管理組論文集,民國933月,頁101-121, 台北:銘傳大學。


29.      Chen, Tser-yieth, 葉香麟, 「品牌形象、品牌關係與知覺品質關係之研究:以美白化妝品業為例」,2003年管理思維與實務學術研討會,民國926月,台北:銘傳大學企業管理學系。


30.      Chen, Tser-yieth, 潘正隆, 「電子業新產品開發策略配適核心能力對新產品績效之研究」,掌握學術新趨勢接軌國際化教育國際學術研討會管理組論文集,民國923月,頁1-26, 台北:銘傳大學。


31.      Chen, Tser-yieth, 蔡臆如, 「服務藍圖、服務失誤與服務補救之服務傳送過程探討:以餐飲業個案為例」,掌握學術新趨勢接軌國際化教育國際學術研討會管理組論文集,民國923月,頁231-256, 台北:銘傳大學。


32.      Chang, Pao-longChen, Tser-yieth、葉晶雯,「生涯發展方案、工作生活品質、工作滿意與生產力關係之探討」,e世紀的挑戰國際學術演討會論文集,台北:銘傳大學,民國913月, 1-14頁。


33.      Chen, Tser-yiethChang, Hung-shen,「台灣地區銀行服務品質與消費者知覺風險之探討」,創新與知識管理學術研討會論文集,台北:銘傳大學,民國9011月,543-554頁。


34.      Chen, Tser-yieth,「Aspect of the Cost Efficiency of Taiwan’s Banks following the Asian Financial Crisis」,第五屆兩岸會計與管理學術研討會論文集,台北:淡江大學,民國905月,403-428頁。


35.      Chen, Tser-yiethYeh, Tsai-lien,「納入服務品質的台灣地區銀行業技術效率衡量」,展望新世紀國際研討會論文集,台北:銘傳大學,民國903月,95-110頁。


36.      楊雅惠、Chen, Tser-yieth,「台灣銀行業的發展與成長」,第五屆梁國樹教授紀念學術研討會:當代貨幣金融問題研討會論文,台北:台灣大學,民國8911月,D.1-36頁。


37.      Chen, Tser-yieth、許宏敏,「電力市場自由化下輸電單位的角色定位」,2000年能源經濟學會年會學術研討會論文,台北:中華經濟研究院,民國897月。


38.      Chen, Tser-yiethYeh, Tsai-lien,「銀行經營績效評估: 財務比率與DEA的整合」,展望新世紀國際研討會論文集,台北:銘傳大學,民國893月,402-420頁。


39.      Chen, Tser-yieth, (1999), “Interpreting Technical Efficiency and Cross Efficiency Rating in Power Distribution Districts: A DEA Approach,” Proceedings on 5th International Decision Sciences Institute Conference, July 4-7, 1999, Athens-Greece.


40.      Chen, Tser-yieth,「供電系統評估之研究: 台灣的實證」,1998經貿學術與實務研討會,台北:銘傳大學民國874月。


41.      George J. Y. Hsu and Tser-yieth Chen (1997), “The Impact of Mitigating CO2 Emissions on Taiwan’s Economy”, 18th Annual North American Conference of the USAEE/IAEE, September 7-10, San Francisco, CA.


42.      Yeh, Tsai-lienChen, Tser-yieth (1997),「台灣銀行業經營效率評估及其所有權的探討」,1997海峽兩岸管理科學學術研討會論文集,頁348- 361,銘傳大學, 台北。


43.      Chen, Tser-yieth (1995),「台灣電力長期尖峰負載預測:共整合模型之應用」,1995能源預測研討會,中華經濟研究院, 台北。


44.      Hsu, George, J.Y., Chen, Tser-yieth (1993),「全球溫室效應與臺灣電力產業政策」,1993環境保護與產業政策學術研討會論文集,溫室效應與臭氧層破壞子題,頁1- 18, 臺灣大學, 台北。


45.      Chen, Tser-yieth (1993),「水泥業缺電成本分析其在分級電價規劃上的應用」,82年能源經濟學術研討會論文集,頁203-220,台北。


46.      George J. Y. Hsu and Tser-yieth Chen (1992), “Asymmetric Information in the Electric Utility Tariff Regulation,” IAEE Proceedings in the 15Th Annual International Conference, May, Tours, France, pp.E25-E32.


47.      George J. Y. Hsu and Tser-yieth Chen (1991), “Power Outage Costs in Taiwan: Market Survey Approach, Proceedings in the American Statistical Association, August, Atlanta, USA, pp.310-314.


48.      George J. Y. Hsu and Tser-yieth Chen (1991), “An Economic Analysis of Power Development Alternatives in Taiwan, IAEE Proceedings in the 14th Annual International Conference, May, Honolulu, Hawaii, USA.


49.      George J. Y. Hsu and Tser-yieth Chen (1990), “Priority Service and Outage Costs in the Power Sector: The Taiwan Perspective,” Proceedings in the New Service Opportunities for Electric Utilities: Creating Differentiated Products, August, Berkeley, California, USA. 


50.      Hsu, George, J.Y.Chen, Tser-yieth、陳良潮 (1987),「汽電共生與電價模型分析」,七十六年汽電共生研討會論文集,頁1-63,台北。


51.      Hsu, George, J.Y.Chen, Tser-yieth (1986),「負載管理對台電系統之影響效果」,七十五年能源經濟學術研討會論文集,頁272-295,台北。


 


Research Project Report


l   Chen, Tser-yieth,主題化與網路行銷在文化創意園區檔案及其資訊系統的使用中所扮演的關鍵角色,民國1027。計畫編號:NSC 101-2410-H-305-004.


l   Chen, Tser-yieth,知覺價值在節約能源與再生能源科技使用中所扮演的關鍵角色,民國1017。計畫編號:NSC 100-2410-H-305-004.


l   Chen, Tser-yieth,兩岸三地電腦與通訊廠商績效評估:企業與消費者觀點,民國1007。計畫編號:NSC 99-2410-H-305-035.


l   Chen, Tser-yieth,關係認知、關係資本與關係行動成效在策略聯盟中的因果關係,民國997。計畫編號:NSC 98-2410-H-305-002.


l   Chen, Tser-yieth,建構同儕評估機制的醫療院所效率評估並兼論管理X-無效率的角色(二年期計畫) ,國科會第一年與第二年研究計畫報告,民國987。計畫編號:NSC 96-2416-H-259-007-MY2.


l   Chen, Tser-yiethHsu, Fing-ming,探究未來十年我國再生能源技術產業化之組合策略,工研院研究計畫報告,民國9610.


l   Chen, Tser-yieth,驅動研發人員進行技術學習的關係增進活動與關係承諾之研究,國科會研究計畫報告,民國967。計畫編號:NSC 95-2416-H-259-012.


l   Hsu, Fing-mingChen, Tser-yieth,全國檔案資訊系統計畫成效評估之研究,行政院檔管局研究計畫報告,民國9511


l   Chen, Chie-BeinChen, Tser-yieth,經營管理績效改善計畫人本平衡計分卡系統導入,花蓮第一信用合作社研究計畫報告,民國9510


l   Chen, Tser-yieth,關係需求、關係發展行為與顧客滿意度及關係價值因果關係之研究,國科會研究計畫報告,民國957月。計畫編號:NSC 94-2416-H-259-032.


l   鄭治明,陳啟斌,Chen, Tser-yieth,我國科技產業之資訊整合與分析,工研院研究計畫報告,民國9412


l   Chen, Tser-yieth技術屬性、接受能力、坦露程度與組織學習績效關係之研究,國科會研究計畫報告,民國947月。計畫編號:NSC 93-2416-H-259-025.


l   Chen, Tser-yieth廣告訴求、目的地知名度、旅遊意象對旅遊消費者購買意願之影響,國科會研究計畫報告,民國937月。計畫編號:NSC 92-2416-H-130-001.


l   Chen, Tser-yieth銀行社會行銷、服務品質對消費者知覺價值影響之探討,國科會研究計畫報告,民國927月。計畫編號:NSC 91-2416-H-130-002.


l   Chen, Tser-yieth,科技研發人員生涯發展方案、社會支持、個人特質與工作滿意關係之探討,國科會研究計畫報告,民國917月。計畫編號:NSC 90-2416-H-130-013 –SSS.


l   Chen, Tser-yieth資訊社會下台灣地區銀行服務品質之探討,國科會研究計畫報告,民國907月。計畫編號:NSC 89-2416-H-130-057.


Chen, Tser-yieth前瞻科技預測計畫問卷調查與統計方法操作指導手冊之研究,國科會科學技術資料中心委託研究計畫報告,民國9012月。

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